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“‘When we sleep, our brain distinguishes between important and unimportant sounds.’
They needed a study to figure that out? Ask any parent. Mom can sleep through the show on TV, or the noise of big trucks passing in the street. But just let Baby whimper, or the teenager try to sneak in late, and Mom’s wide awake. Dad, OTOH, will totally sleep through a baby’s earsplitting wails, but wake up if someone tries to change the TV channel he’s “watching” with his eyes closed and mouth open.”
Mark Sisson is the founder of Mark’s Daily Apple, godfather to the Primal food and lifestyle movement, and the New York Times bestselling author of The Keto Reset Diet. His latest book is Keto for Life, where he discusses how he combines the keto diet with a Primal lifestyle for optimal health and longevity. Mark is the author of numerous other books as well, including The Primal Blueprint, which was credited with turbocharging the growth of the primal/paleo movement back in 2009. After spending three decades researching and educating folks on why food is the key component to achieving and maintaining optimal wellness, Mark launched Primal Kitchen, a real-food company that creates Primal/paleo, keto, and Whole30-friendly kitchen staples.