Primal Blueprint Publishing Update: Get Ready for Some New Books

pbplogoAs you learned from my recent blog posts about our latest releases Fruit Belly and The Primal Prescription, things are cranking up in the Primal Blueprint Publishing world. Over the past couple of years, we took a bit of a respite from our usual pace of releasing titles to focus on some big internal projects, namely the Primal Blueprint Expert Certification program, the Don’t Just Sit There program, and the Primal Endurance book, which Brad Kearns and I have been hard at work on for the past two years.

In Primal Endurance, we return to our roots and introduce endurance athletes to the familiar Primal Blueprint principles of becoming stress balanced and fat adapted. Release date is early January, but I wanted to show you a sneak preview of the beautiful cover, created by our artistic grandmaster Janée Meadows and shot at the famous Malibu sand dune by Leslie Klenke (content details follow).

After a few years of frustration and false starts, Carrie has finally found her true and authentic voice and has nearly completed the manuscript for Primal Woman. Carrie explains the numerous project delays: “I’m not a writer, but I was trying to be one, or trying to outsource parts of the process that really shouldn’t be! One day at lunch with Mark and Brad, I revealed that I was at my wits’ end and about to completely give up. They reminded me that my gift is storytelling, finding meaning in the ordinary moments, bringing inspirational quotes into daily life, and transferring inspiration into action through my training in life coaching and spiritual psychology. Can you guess where this is going? That’s right—I junked the book writing fundamentals of chapters and a patterned narrative and decided to just start telling stories! So Primal Woman is a collection of stories with life lessons and even actionable steps at the end to formulate intentions and manifest them in your daily life.”

We actually have a whopping ten books in our development pipeline right now. Here’s a quick overview of what’s coming and when. And at the end of the post, I have an important message for the real bookies out there who want to go the extra mile and read and publish thoughtful reviews on and elsewhere.

JPrimalEndurance_FrontCoveranuary 11: Primal Endurance, by Mark Sisson and Brad Kearns. Slow down, balance out, chill out, eat primally, introduce high-intensity strength and sprint workouts, and integrate complementary movement and lifestyle practices and advanced recovery techniques to become a complete and balanced endurance athlete, instead of an unhealthy, narrowly focused, carb-dependent mileage junkie. Of primary importance is learning how to transition out of chronic cardio and carbohydrate dependency to become a fat burning beast! You’ve seen me second-guess the chronic cardio ethos of the endurance community many times on this website, and lament the health challenges that arose from my own chronic training patterns. I don’t plan to be out there on a marathon starting line any time soon, but for those captivated by the extremely popular endurance movement, we describe in detail how to do things right—how to protect your health and delay aging instead of accelerate aging, which essentially is what happens when you follow the conventional approach. This book is for all manner of endurance athletes (Spartan/mud run/adventure racer, 5k, 10k, 13.1, marathon, and ultramarathon runners, sprint, long, and ultra distance triathletes, mountaineers, etc.), both casual and competitive—anyone who wants to do this stuff and stay healthy, really.

Sisson_OldRunningOur initial vision for this book was to produce a simple little Primal Blueprint spinoff guide to help acquaint endurance athletes with primal principles, but we had so much good stuff to share from our past (I coached Brad during the prime years of his career on the pro circuit), and from our observations of the disastrously flawed conventional approach in today’s booming endurance sports scene, that this thing turned into a magnificent beast. It’s an 8” x 10” oversized paperback of nearly 400 pages of detailed information, lively storytelling, emphatic urging (to slow down, ditch bad carbs, become intuitive instead of robotic, to learn from our mistakes instead of repeat them, and so forth) and memorable images (including long lost old school pics from dusty attics, like this gem) and cartoons (from book designer Caroline DeVita), with our first full-color interior design production. If you are an endurance athlete, you absolutely must read this book. It will blow your mind and radically alter your approach such that your endurance passions can support your health instead of compromise it. If you’re an endurance athlete and you refuse to read this book, you should probably quit.

PrimalWoman_CoverApril 19: Primal Woman, by Carrie Sisson features a collection of personal and impactful stories and anecdotes from Carrie on themes like Family & Parenting, Forgivness, Relationships, Health & Vitality, and Manifesting Your Intentions. Carrie’s empowering messages emanate from her devoted study of spiritual psychology and role as a facilitator to students around the world. She inspires you to be true to your own voice and intuitive signals, reject the harmful cultural forces that compromise female health, beauty, and happiness, and simply take time daily to enjoy your own company, chase your passions, and continually refocus your priorities. With Carrie’s warm, light-hearted approach, Primal Woman is an entertaining and enlightening journey for women of all ages who want to live the happy, healthy life they deserve. This collection of life experiences is presented in funny, lighthearted, raw, and honest prose that will motivate readers to go out and live a life beyond their wildest dreams. Each story is a lesson in and of itself, and is most often tied to an actionable exercise designed for readers to incorporate into their daily lives as they see fit.

May 17: Good Fat, Bad Fat, by Romy Dollè. We are translating another popular title from the author of the recently released Fruit Belly. Good Fat, Bad Fat provides a comprehensive, easy-to-read education on all aspects of dietary fat, and dismantles the misinformation that has created decades long “fat phobia” in the general population. The book provides a breakdown of assorted forms of dietary fat—the fats that are healthy and important, and the ones that are best avoided.

If you’ve ever been influenced by fat phobia, and might still be influenced by fat phobia, then this book is for you. Romy shows you how to improve your relationship with this vital macronutrient—because fat makes life worth living! The book is supplemented with 70 delicious primal recipes, easy-to-understand summaries of scientific studies, psychological insights, and personal experiences in collaboration with sports nutritionist and former competitive athlete Dr. Torsten Albers.

PaleoThyroidSolution_coverJune 14: Paleo Thyroid Solution, by Elle Russ. Our very own Elle Russ (you may know her as the Primal Blueprint Podcast Hostess with the mostess; she is also one of our founding Primal Blueprint Certified Experts and program development consultant) details her arduous journey to health after ten years of suffering at the hands of dozens of uninformed doctors and endocrinologists. Blending medical research, alternative health care, and primal-style dietary modification, she diagnosed and resolved two severe bouts of hypothyroidism, including an acute case of Reverse T3/Thyroid Hormone Resistance.

The Paleo Thyroid Solution dispels the numerous myths surrounding hypothyroidism and exposes the shoddy science and big Pharma practices that have fostered widespread medical mistreatment of hypothyroid patients by doctors since the 1950s. Elle’s book provides the comprehensive, step-by-step guidance you need to navigate confusing medical advice, dial in your prescription regimen, and maximize your thyroid hormone metabolism through diet and lifestyle. The Paleo Thyroid Solution will help you transform from fat, foggy, and fatigued, to fit, vibrant, and energetic.

2017CalendarCoverNovember 2016: Primal Blueprint 2017 Page A Day Calendar: Haven’t we had enough of Calvin & Hobbes by now? How about some daily reminders to stay motivated for primal living, or to learn interesting new tidbits, or rip off a recipe page for the fridge? I think it’s long overdue, so we’re designing a calendar for 2017 to make primal living even easier.

Peel a day off the pad and save your favorites, and enjoy a creative and informative new message each day of the year. Each month has a theme relating to one of the ten Primal Blueprint lifestyle laws and the ten Primal Connection habits, while each day of the week repeats with a theme of recipe, exercise, nature experience/connection, reflective journal exercise, and so on.

This desktop calendar in the familiar 6-inch square format is a fabulous gift idea for your favorite primal enthusiast. It also serves as a great introduction to primal living by providing simple, bite-sized inspirations and practical tips to enjoy primal living one day at a time!

December 2016: Kitchen Intuition, by Devyn Sisson. Yep, you read that author name correctly—Kitchen Intuition marks my daughter Devyn’s debut as an author. I am constantly astounded at my daughter’s kitchen intuition. I have to admit—even with a stack of great cookbooks and a folder of magazine clippings on the shelf, sometimes it’s hard to get my creative juices flowing in the kitchen. And then, in steps Devyn. I encouraged her to put her artistic culinary skills into writing…so here, for the first time, is a book dedicated to awakening your inner master chef and helping you become adventurous, creative, and empowered in the kitchen.

Devyn prepared this unique book to help transport you beyond the logistics of good cooking and into the realm of intuition—cultivating a harmonious connection between mind, body, and food. She truly is a self-taught chef and foodie extraordinaire, and she’ll get you acquainted with your body’s nutritional needs, your palate’s likes and dislikes, and the emotional elements that shape your cravings and deep satisfactions with meals. I am so proud of her for elegantly chronicling her personal journey of healing her body through healthful eating and creating this masterful guide to show you how you too can build up health, confidence, and self-esteem from intuitive cooking that transfers into all other areas of life. Devyn says, “This is the book I wish I had read years ago but instead find myself writing. Cooking doesn’t have to be scary, intimidating, difficult, or boring. Cooking can be fun, inexpensive, romantic, and adventurous, when you cultivate your intuition in the kitchen.”

January 1, 2017: Primal Blueprint Comprehensive Update, Expansion, and Revision: It’s hard to believe it’s been almost seven years since I delivered the original final draft manuscript of The Primal Blueprint to my publisher. When we went to paperback format in 2011, we added some extra content (especially the color success story insert) and did some general editing and revisions. Meanwhile, behind the scenes I’ve been enthusiastically canvassing research, listening to the leading voices in the movement, and taking copious notes about topics to revise what was originally written in the Primal Blueprint. As I state often here, I strive to be open-minded, adaptable and capable of revising my stance on all aspects of primal living.

I’m pleased to announce that a comprehensive update, expansion and revision of the original Primal Blueprint, slated to publish around December of 2016. We’re planning for a beautiful four-color presentation with photos and illustrations throughout for an easy and entertaining read. Even if you have a copy of the current Primal Blueprint hardcover or paperback, the 2017 version will be a must-have to represent the ultimate text on primal living.

Alcohol is one example of a topic that I have thought about, studied and done some personal experimentation with over the past seven years, the results of which have compelled me to make a material revision in the original Primal Blueprint stance. Alcohol has historically been listed as a “sensible indulgence” along with dark chocolate in the PB lore. We even threw awesome red wine and chocolate parties in the evenings at PrimalCon. Well, after doing my own personal abstention experiment, talking to many primal enthusiasts who struggle to drop excess body fat despite primal-aligned eating (but copping to a fair amount of alcohol consumption), and reviewing the latest research (particularly alcohol’s little appreciated connection to leaky gut syndrome), I have changed the official Primal Blueprint position on alcohol. It’s now part of Law #2: Avoid Poisonous Things. After all, alcohol is a toxic agent, it significantly interferes with fat metabolism (and promotes fat storage when consumed together with carbs), has been linked recently to leaky gut syndrome (I found this to be relevant when I did my abstention), and can hamper optimal hormone function, including the synthesis of important sex hormones and anti-aging hormones. Yes, red wine is a viable source of antioxidants, but we mustn’t forget that it’s the grapes delivering the antioxidants, not the alcohol.

Here are a few more projects in the early stages of development, but will be here before you know it!

Spring 2017: Primal Sleep: Here’s a high concept title that needs little explanation. But one thing that’s been on my mind the past couple years is that we primal enthusiasts seem to have reached a summit with the important big-ticket lifestyle items like diet. I mean, if you are locked into primal-style eating, how much cleaner can you eat? How many more hairs do we need to split ranking nuts by health benefit, or debating whether avocado oil is better to cook with than coconut oil (answer: they are both way better than oxidized vegetable oil!). If you are struggling with your foundation—ditching sugars and grains, emphasizing primal foods, covering the exercise laws, using too much screen and not enough pillow, by all means keep your focus there.

But once nutrition is tackled, it’s worthwhile to turn your attention to some oft-neglected primal behaviors, such as catching more zzz’s. When it comes to sleep, even the biggest enthusiasts seem to just pay lip service to the topic and spout off a generalization like “seven to eight hours a night is important.” Lately, I’ve become more and more interested in the nuances of sleep. I presented some significant information and practical tips in the Primal Blueprint Expert Certification, and since then I’ve been delving deeper into the subject with research and personal experimentation. Expect a book in early 2017 with a comprehensive take on the subject from a primal perspective.

2017: Fit Over Fifty: People say I don’t look my age, for whatever that’s worth. I guess if they thought I looked my age, they wouldn’t say anything? Anyway, Carrie hears that a lot too, which is cool since we’re a couple! It happens that I’ve prioritized health and wellness my entire life, and now at 62 I’m deeply committed to aging gracefully. The time feels ripe to share some primal-style anti-aging strategies with you…in particular the topic of how to balance peak performance goals with longevity, because there is sometimes a tradeoff there (Brad Kearns and I got into this subject nicely on a recent Primal Blueprint Podcast, Episode #87.)

Aging gracefully is an important concept to embrace, one that will enable you to set appropriate goals and accept an inevitable gradual decline in fitness and overall function that comes with chronology. This book will include suggestions to recalibrate one’s competitive goals based on age and lifestyle circumstances, adopting a healthy mindset about the inevitabilities of moving along past your peak performance years, along with other anti-aging strategies that might just surprise you.

2017: What To Expect When You’re Expecting, Primal Style!: The multitalented Julie Festa de Lagarde, popular Los Angeles acupuncturist, author, life coach, and super mom, is hard at work writing a book for primal pregnancy. We’ve had dreams of developing a primal pregnancy book for a long time, as fertility/pregnancy/childbirth is arguably one of the most, if not the most, important time to get your diet, exercise, and overall well-being dialed in. Julie is a real live active working mom with the comprehensive knowledge and real-world perspective to bring this message to primal enthusiasts, and hopefully interest people in going primal in conjunction with their fertility goals.

Calling All Big Time Book Lovers – Wanna Join Our Review Team?

We are looking for a select group of dedicated readers who would like to receive advance copies of our new books in the hopes that you will read and prepare thoughtful reviews on (and other places where you’d like to offer feedback, including your own blog or other communication resources). Your authentic review will help interest other readers in grabbing the book. We are not trying to stuff the ballot box with a barrage of insincere 5-star reviews, but rather to support those special folks in our community who really love to read and share their feedback with others.

Here’s how it works: just express your interest in this program, we’ll mail you new books (yep, a bunch of them in the coming months but we surely won’t keep this pace up indefinitely!) a bit before they even go on sale to the public, you enjoy the book at a sensible pace, and then post your review. Now, we won’t hunt you down and reclaim our book if you don’t post reviews, but we really hope that you are a good fit for the program and will participate in the spirit intended. How does that sound? If you have a U.S. address and would like to be added to the list, simply complete this form. (Limited to 300 people.)

Prefer listening to reading? Get an audio recording of this blog post, and subscribe to the Primal Blueprint Podcast on iTunes for instant access to all past, present and future episodes here.

About the Author

Mark Sisson is the founder of Mark’s Daily Apple, godfather to the Primal food and lifestyle movement, and the New York Times bestselling author of The Keto Reset Diet. His latest book is Keto for Life, where he discusses how he combines the keto diet with a Primal lifestyle for optimal health and longevity. Mark is the author of numerous other books as well, including The Primal Blueprint, which was credited with turbocharging the growth of the primal/paleo movement back in 2009. After spending three decades researching and educating folks on why food is the key component to achieving and maintaining optimal wellness, Mark launched Primal Kitchen, a real-food company that creates Primal/paleo, keto, and Whole30-friendly kitchen staples.

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40 thoughts on “Primal Blueprint Publishing Update: Get Ready for Some New Books”

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  1. I am soooooooooooooo excited for Primal Woman! I’m such a big fan of Carrie and cannot wait to read her new book!

    1. Ditto been waiting for this one for an age!

      Primal Sleep, brilliant, and of course Primal Endurance has been in the wings for some time too. Now i just need time to read them all!

  2. Fantastic! I’d love to review the culinary book; for me learning to cook was the game changer both physically and fiscally. Learn techniques and flavor profiles over recipes and buy in season.

  3. Looking forward to the new books, page a day calendar sounds really cool. I need all the inspiration and information I can get. Going now to make bone broth.

  4. Primal Woman is FINALLY HERE!!!! But no mention as to whether or nor it discusses menopause. I suppose I’ll have to look for Primal Over 50 for that one.

    Sign me up for the reviewer club, Mark.

  5. I came to the same realization you did about alcohol, Mark. Here I was trying to heal inflammation in my body, fix my gut and nutrient absorption issues, yet every night I was deliberately introducing a toxin to my gut/liver. Um, duh. I have no idea why it took me two years of living/eating primal to figure out alcohol was the missing piece of my health puzzle, but thank goodness I finally did!

    So yeah, super excited about the Primal Blueprint revisions and I cannot WAIT to get my hands on Primal Woman and Kitchen Intuition! And the Fit Over Fifty book will come just in time for me; how convenient. 🙂

      1. Ditto here as well, and I credit you, Mark for helping me with that! The amounts I was drinking definitely fell in the ‘poisonous’ range, but it took me several years to even be willing to look at the issue. I’d always say “oh, I’m primal, except for wine of course” and then wonder why I wasn’t losing any weight. Reading your blogs over the years helped me realize what I was doing to my body and increased the desire to take better care of myself.

        I too am looking forward to the Fit over Fifty book, even though I’m only 47. I often fall into the society-driven mental trap of ‘oh it’s too late for me, I’m too old, what’s the point of trying, etc.” I pull myself back out when I realize how silly that is, but my mind automatically goes there first and I have to work at it. I love seeing the inspiring stories of others that are fabulous at fifty and beyond.

      1. I am teetotal for 3 days not years. Not lovin’ it so far… Also, this may be a bit off topic but Mark if you read this how about some primal Halloween candy? I have a leftover bag of Snickers squares and they are a temptation as well as not primal in at least 3 ways.

        And of course if I give out homemade primal candy then suspicious parents will (rightly) throw it out.

        1. So just don’t do Halloween–it’s not written in stone anywhere that you have to participate.

        2. Teetotal for 30 days here, with no other significant dietary changes, and already down a notch on my belt. Realized I would never lose weight if I kept drinking 400 calories of beer carbs most nights.

          You don’t hafta give out candy for Halloween. What about cool stuff kids enjoy, like temporary tattoos, glow sticks, those rubber-band bracelet thingies, stickers, mini play-doh, silly putty eggs, honey sticks, etc. Parents will thank you, too.

  6. Just submitted the form! I would be thrilled to review these books on Amazon and on my blog. I’m sure my readers would benefit from them as much as I will.

  7. Wow, can’t wait to read ALL the new books, several sound like total MUST HAVES for me!

  8. Particularly excited for the pregnancy book! My first little one is five months now, but this would have been an invaluable resource. Good material for next time though 😉

  9. Sounds wonderful. There are several books I’ll be excited to read at some point.

  10. I’m stoked for the Paleo Thyroid Solution. Hashimotos is something me and others I’ve known have struggled with a lot over the years.

  11. Primal Endurance all the way!!!! I’ve been waiting for this one forever. I know Mark was a boss at endurance training, so I’m super curious on what his take will be when combining that experience after his “primal conversion.”

  12. What? This is terrible news for me! My weekend night treat of a glass of red wine is no longer Primally approved! This bombshell is casually dropped in halfway through the post as if it wasn’t of major significance. I suppose I will just have to eat extra dark chocolate to help me deal with the disappointment.

  13. Looking forward to the new Primal Blueprint! Glad to hear about the updated stance on alcohol. That and caffeine were the last two things I dropped and as much as I loved them, I love the way I feel now even better.

  14. I’m so excited for Primal Woman and Kitchen Intuition! I know Carrie and Devyn have been hard at work on these titles and I can’t wait to dive into them! 🙂

  15. I can’t wait for these, but am particularly excited about Primal Endurance – I have a half marathon I’m training for occurring in April – I’d like to finally reach my time goal so that I can STOP running half marathons, and if there’s a healthier way of achieving this goal rather than resorting to chronic cardio, I’m all ears.

  16. Personally excited about the Primal Woman and Primal Sleep publications, and excited on behalf of my spouse, a cross-country coach and former 50K racewalker (yes, you read that right), who has been trying to introduce primal/paleo style eating– and particularly training–to the traditional and stodgy high school track and cross-country scene.

    They are injuring promising young people, even destroying future careers, with chronic cardio workout schedules. It’s criminal, and maybe an actual published book will help enlighten some of the adults responsible.

  17. Very excited about all of the up coming books.
    As a fitness director for a small studio in Minnesota we have been running a 6-week weight loss program based of Primal Principles. I love to keep gaining as much knowledge as possible. The Cert was fantastic and I use the knowledge everyday. I believe I have coached over 100 people in the last year alone on Primal nutrition and lifestyle. I hope I can be part of the book review, this is truly life enhancing/saving stuff you are doing Mr. Sisson!

  18. I guess I need to finish drinking my red wine before it officially becomes poison in 2017. Cheers!

  19. Been working out since 12 years old.I am now 67 and look forward to my workouts each day.Thanks for being an inspiration to me.

  20. Keep up the good work Mark!
    I have been following you for some years now, with good results.
    Best wishes,
    Paleo New Zealand

  21. Red wine has now been cast into the darkness of the dreaded rule # 2, what a blow.

  22. Awesome young Mark/Adonis pic!
    Really looking forward to reading the upcoming books.

  23. This is all so exciting! Looking forward to all the new books but Primal Woman sounds amazing. I can’t wait. And Elle’s book too will be most welcome – I already feel like I know her from the podcasts. I was actually quite emotional reading about all these new publications (especially with Carrie’s spiritual psychology dimension) and seeing the photos – such lovely people! Thank you.

  24. Thanks Mark. I am one of your 10 million. I am 51 years old. Gut aches and autoimmune issues since I was a teenager couldn’t be helped by modern medicine. I have always tried to be healthy and fit but was sick inside if you know what I mean. Thinking I was eating heathy. Primal eating does make a difference. You don’t know what healthy is until you actually feel it. I can do all of the movement mastery of all of your exercises except pull ups and push ups but I am close.
    Thanks so much for taking the time to care and add more books of knowledge. I can’t wait to pay it forward.

  25. Being 51 I wish I would not have to wait 2 years ti see the graceful aging book. How about putting it in fast track… ?

  26. Mark… In the description of the thyroid book, you say “…after ten years of suffering at the hands of dozens of uniformed doctors and endocrinologists.”

    While the word “uniformed” could work here (as in, a doctor in uniform), did you intend to use “uninformed” instead?