Before I say anything else I want to express my extreme gratitude to everyone involved. In fact, gratitude is too watered down a word to describe how I feel. I am in awe of the support. I set out to generate some much-needed exposure for the book and had my fingers crossed for a top-ten showing, but I didn’t know what to expect. The response from the primal/paleo/low carb community has exceeded my wildest dreams and is validation that we are all headed in the right direction.
Fellow bloggers, friends, and you, the Mark’s Daily Apple tribe, have collectively chipped in to push The Primal Blueprint to the top of all health-related categories in which The Primal Blueprint is listed, and to the #2 position of all books sold on Amazon.com. This is just astounding. To see a self-published book with grass-roots support go up against major publishers like Knopf and Penguin and see success is a testament to the growing popularity of the Primal movement and the power we have to effect change.
Let’s hope this is a sign of things to come – that Conventional Wisdom is beginning to crack and humankind will re-learn how to eat, move and live for their health and happiness. Many, many thanks to everyone for being part of this.
The Special Offer is Now Closed
Before we get to the results and updates I need to say that the special limited-time offer is closed. I’d love to continue to give away freebies to all book buyers, but in keeping with the contest rules and out of respect for all those that sent in their receipts on time I won’t be able to accept any receipts that I receive after 12 pm PST, March 18. With that said, The Primal Blueprint is still sitting at only $14.84, nearly $3 lower than the Amazon price prior to this event, so it’s still a great time to buy. A purchase now will help keep the PB at the top of the charts.
The Primal Blueprint Amazon #1 Project Results!
(click the image thumbnails to view the results)
#1 Bestseller in Weight Loss
#1 Bestseller in Exercise & Fitness
#1 Bestseller in Weight Maintenance
#1 Bestseller in Health
#2 Bestseller in All Books on Amazon.com
We did our best to get to #1. At the end of the day Michael Lewis’s The Big Short proved too popular at the moment to push us over the final hurdle. It probably didn’t help, too, that Amazon both ran out of books (pushing the book ship date back by a week) and began restricting the max number of books allowed per customer to only 3. I’ll also add that my Amazon rep ordered what he thought would be enough to get to number one, if, in his wildest dreams, we somehow pulled it off and sold out that inventory. Well, we sold out at around 4 o’clock yesterday, so it appears that on any other “normal” day we might have done it. Nevertheless, a number 2 showing exceeded my expectations and I’m absolutely thrilled with the results.
Odds and Ends Updates
1. The Worker Bees and I are now going through hundreds upon hundreds of emails. If you’ve sent in a receipt but haven’t heard back just yet please be patient. We are working hard to respond to each one of you and guarantee that your freebies are on the way. We’re shooting to have every email answered by tomorrow (Friday) afternoon.
3. I’m very much looking forward to the private Live Q&A Webcast held next week. I plan to make it worth your while and encourage everyone that has access to the event to participate. Show up, ask me your questions and we’ll have a lively discussion about all things Primal!
One final, big thanks to everyone. We’ll be back to usual business tomorrow. In the meantime let’s get out there and get Primal!
About the Author
Mark Sisson is the founder of Mark’s Daily Apple, godfather to the Primal food and lifestyle movement, and the New York Times bestselling author of The Keto Reset Diet. His latest book is Keto for Life, where he discusses how he combines the keto diet with a Primal lifestyle for optimal health and longevity. Mark is the author of numerous other books as well, including The Primal Blueprint, which was credited with turbocharging the growth of the primal/paleo movement back in 2009. After spending three decades researching and educating folks on why food is the key component to achieving and maintaining optimal wellness, Mark launched Primal Kitchen, a real-food company that creates Primal/paleo, keto, and Whole30-friendly kitchen staples.