UPDATE: The 72 Hour Pre-Order Offer has expired. If you didn’t make the cut off, don’t fret! Pre-order a copy of The Primal Blueprint Cookbook  today and you can still get a free Primal Blueprint Poster and free domestic S&H (international S&H is now $9.95). Grok on!
I’m very excited to announce that in just a few weeks’ time The Primal Blueprint Cookbook  will begin shipping! Since the release of The Primal Blueprint last year countless readers have encouraged me to write and publish a cookbook. Not one to disappoint, I teamed up with professional chef Jennifer Meier to put together the definitive Primal recipe book. This perfect companion to The Primal Blueprint includes over 100 all-new (never before seen on MDA), mouth-watering recipes with easy-to-follow instructions and nearly 400 brilliant, full-color, glossy photographs to guide and inspire you to cooking and eating Primally.
To mark this occasion and to thank loyal Mark’s Daily Apple readers I’ve put together a special 72-hour limited-time pre-order offer for you. Continue reading to learn why you should pre-order your copy of The Primal Blueprint Cookbook today!
1. Get 20% off the cover price.
Pre-order The Primal Blueprint Cookbook  in the next 72 hours (offer expires at 10 am PST, Thursday, April 22) and you’ll save 6 bucks off the regular retail price.
2. Get a FREE Primal Blueprint Poster ($14.95 value).
Released just a few weeks ago this 24×30 inch PB Poster (click the thumbnail to zoom in) illustrates the core Primal Blueprint fitness, diet and lifestyle behaviors, with sections devoted to the 10 Laws, the Primal Blueprint Fitness Pyramid, Food Pyramid and Carbohydrate Curve.
You can get one for FREE by pre-ordering a copy of The Primal Blueprint Cookbook  within the next 72 hours (offer expires at 10 am PST, Thursday, April 22).
3. Autographed copy for first 1000 Pre-orders. (now expired)
In the interest of avoiding carpal tunnel I’m going to have to end the autograph offer. The 20% discount, free poster and free S&H offer will still stand until Thursday, 10 am PST, but if I don’t cut off the autograph offer now I’m going to end up with a frozen hook of a hand.
4. Get FREE Shipping and Handling for a limited time.
Shipping and handling is a pain, isn’t it? If you pre-order now , you can avoid the shipping costs and get the book for a flat fee. (Disclaimer: Free shipping to US customers only. Reduced shipping and handling (only $5.99) for all international orders.)
5. If you like MDA recipes, you’ll love The Primal Blueprint Cookbook.
With years of Primal recipe blog posts  behind us we’ve gained some valuable insight into how to create simple meals that taste great and are good for you. We took this experience to the kitchen and then spent innumerable hours designing, testing and distilling the best that Primal Blueprint meals have to offer. With chapters devoted to each of the following categories we’re sure there is something for everyone: Meat, Offal, Fowl, Seafood, Vegetables, Eggs, Primal Substitutes, Marinades, Sauces and Dressings, Desserts, Beverages. The book includes delicious recipes like Roasted Leg of Lamb with Herbs and Garlic, Salmon Chowder with Coconut Milk, Tomatoes Stuffed with Ground Bison and Eggs, and Baked Chocolate Custard to name just a few.
And to be clear, The Primal Blueprint Cookbook is not the same as the Reader-Created Primal Recipe Book . The PB Cookbook is filled with exclusive, never before seen recipes, while the Reader-Created Cookbook will be comprised of recipes featured on MDA and likely won’t be available for at least 6 months.
6. It will change your life and give you the kick start you probably need.
You’re ready to lose weight, get fit, and improve your health, but you don’t know where to begin! This book tells you exactly what to eat and how to prepare it in easy-to-follow instructions and with step-by-step photos. No more guesswork needed. Just flip open the book for Primal-certified breakfast, lunch and dinner recipes.
7. Because you can’t find this anywhere else.
Until now, high-quality, full-color cookbooks written for the growing Primal/paleo communities have been difficult to come by. Where else can you find grain-free, gluten-free, dairy-free, high-fat/low-carb recipes that would make Grok proud? If a cookbook without pasta, bread, rice and beans makes sense to you (and even if it doesn’t!), this book is for you.
8. If you don’t like it, I’m offering a 100% money back guarantee.
Just try the recipes for a month and I’m sure you’ll be hooked. If you don’t notice an appreciable improvement in body composition and health, or don’t find this to be the best Primal/paleo/low-carb cookbook on the market return it and I’ll refund your money. Just one taste of any recipe and I’m absolutely certain you’ll love it.
9. Be the first on the block to receive it.
The Primal Blueprint Cookbook is scheduled to begin shipping in May, and will not be available in stores or online retailers (including Amazon.com) for several months. You can only get it from PrimalNutrition.com . So grab your copy today to avoid the wait, and to get the official early adopter badge. (Disclaimer: The early adopter badge doesn’t really exist. Reference to the early adopter badge was only inserted for the purpose of eliciting a few chuckles. Please don’t email me about not receiving an early adopter badge with your cookbook.)
10. Because you’ve waited long enough already!
Even before the release of The Primal Blueprint last year I was receiving requests for a cookbook. Once I announced my intentions to write one, every week people would ask me when it would be available. Well, it’s nearly here. Jennifer and I spent many long nights writing the best book about Primal food we could. Now it’s all yours .
So pre-order today  and get a first edition, hardcover, autographed copy of The Primal Blueprint Cookbook  at 20% off the cover price with a FREE Primal Blueprint Poster and FREE shipping and handling. Thanks, everyone, and Grok on!
P.S. Tell your friends about this offer by clicking “ShareThis” below. They’ll thank you for the heads up.