Marks Daily Apple
Serving up health and fitness insights (daily, of course) with a side of irreverence.
3 Jul

Top 10 Reasons to Order The Primal Blueprint 90-Day Journal

Update: The 90-Day Journal is still available at, but the special limited-time offer has come to end.

Last week, I unveiled The Primal Blueprint 90-Day Journal, complete with exclusive freebies, enticements, and coupons. Many thanks to each person that has already ordered a copy. I hope and anticipate this book will help you discover new insights into how your body responds to certain foods, workouts and other lifestyle behaviors, and that through self-experimentation you will be able to markedly improve your health. I can hardly wait to hear reports back from those that use the 90-Day Journal. I’ll be publishing them here on MDA, so check back in months to come as results begin trickling in.

If you missed last week’s announcement or have been on the fence about picking up a copy, here are the top 10 reasons to grab one in the next 24 hours before the special offer ends.

1. It will give you the kickstart you probably need.

If you are new to Primal, ready to discover what makes you tick and learn what works best for YOU, but don’t know where to begin, this is the book for you. This book tells you exactly how to conduct an “experiment of one” with easy-to-follow instructions and guidance at each step along the way. The Primal Blueprint 90-Day Journal will give you the gentle push you need to kickstart your Primal life.

2. It will help you break through plateaus and find solutions to your health-related problems.

If you are already Primal and seeing great results but there’s that one niggling thing that you haven’t figured out how to fix, this is the book for you, too. Has your weight loss stalled despite your best efforts? Are you all around healthy, but have a blood test result that has you scratching your head? Or are you getting great sleep, but find your energy levels waning in the afternoon? You may only ever be able to identify what needs changing through a systematic process, and this book provides that process.

3. If you’ve enjoyed the recent articles on self-experimentation, you’ll love this book.

As detailed in my posts over the last few months, self-experimentation is an incredibly powerful way to determine what makes each of us unique. But, we’re not all familiar with the scientific method. Some of us need help with making our self-experimentation a little more rigorous and formal. If that sounds like you, the program found in this book is just what you need.

4. Because you want to support MDA!

If you’ve personally received any value from Mark’s Daily Apple and the Primal Blueprint, I hope you will consider picking up a copy today so MDA can continue to thrive and reach more people just like you.

5. Be the first on the block to receive it.

The Primal Blueprint 90-Day Journal will not be available in stores or online retailers (including until mid-August. You can only get it from So grab your copy today to avoid the wait, and to get the official early adopter badge. (Disclaimer: The early adopter badge doesn’t really exist. Reference to the early adopter badge was only inserted for the purpose of eliciting a few chuckles. Please don’t email me about not receiving an early adopter badge with your journal.)

6. Get a FREE Primal Blueprint wristband.

PBers have been looking for a simple, inexpensive, unobtrusive way to surreptitiously identify other PBers in the wild for years now. But, since facial tattoos were too extreme, spears are illegal in most municipalities, Primal hand signals kept getting mistaken for gang signs, and Vibrams indicate vegan as often as Primal, they never quite settled on the perfect method. Until today. The PB Wristband will allow you to spot fellow PBers and share knowing nods without anyone being the wiser. Order the book today (or tomorrow before midnight) and you’ll get one for free. (Learn how to get this freebie in the original book release post.)

7. Get FREE reader-created eBooks.

When you order one or two books, you get Experiment of One, an eBook compendium of 100 personal experiments created by readers. This is the perfect accompaniment to the journal, especially if you’re not quite sure what you want to test, because you’ll have 100 examples of workable, testable experiments of one. When you order three or more books, you’ll also receive Primal Living in the Real World: Part 2, an eBook chock full of tips, hints, and guides written by PBers on how to make Primal living work in everyday life. (Learn how to get all the freebies in the original book release post.)

8. Get a FREE signed copy of The Primal Blueprint hardcover edition.

MDA receives a lot of new readers every month, and not all of them have caught up with the book that started it all. If you’re one of them, or maybe you just want to pick up the book for your collection, or give it as a gift to someone who really needs it, ordering the 90-Day Journal today will get you a brand spanking new copy of the original PB hardcover. (Learn how to get all the freebies in the original book release post.)

9. Get a $10 or $20 gift certificate toward your future purchase at

Curious about Primal Fuel? Eying one of the T-shirts? Considering Damage Control Master Formula? Wait no more. When you order the book, you’ll get $10 (one or two books) or $20 (three or more) toward a purchase on That’s a hefty discount, wouldn’t you say? (Learn how to get all the freebies in the original book release post.)

10. The special offer ends tomorrow!

The special offer ends on Wednesday, July 4, midnight PDT. There’s no better time than now, this is your last chance, you won’t ever get another offer as good as this one, act fast, etc, etc. Marketing hype? Maybe sometimes, in some places, but today, here on MDA? It’s the honest truth. This is a pretty awesome offer; I don’t think anyone can really deny that. If you want to take advantage of it, go ahead and place your order. I’ll even give you a 100% money back guarantee if you don’t like the book, so there’s no way to really lose here (but I’m pretty sure you’ll dig it).

Thanks again, everyone, and Grok on!

Get Your Copy of The Primal Blueprint 90-Day Journal Today – Order by July 4 to Receive Free Gifts

You want comments? We got comments:

Imagine you’re George Clooney. Take a moment to admire your grooming and wit. Okay, now imagine someone walks up to you and asks, “What’s your name?” You say, “I’m George Clooney.” Or maybe you say, “I’m the Clooninator!” You don’t say “I’m George of George Clooney Sells Movies Blog” and you certainly don’t say, “I’m Clooney Weight Loss Plan”. So while spam is technically meat, it ain’t anywhere near Primal. Please nickname yourself something your friends would call you.

  1. Gotta Love Number 3! Self Experimentation is really the basis for any solid, healthy lifestyle. Happy July 4th!

    Max Ungar wrote on July 3rd, 2012
  2. Haha, yes all good reasons. My friend is bulk ordering for us and others who want to start…

    Definitely important to keep supporting MDA, thanks for the very important work you do

    Patrice wrote on July 3rd, 2012
    • Hi MDA, I ordered the Journal, yesterday; I couldn’t resist the awesome promotional deals offered with the 90 Day Journal and, yes, I want add my support to all that you do! I’ve been into the Primal Blue Print lifestyle for about 2 months. I cannot tell you how much better, happier and more enjoyable my life has become since I transitioned away from CW into Primal, and how excited I am to reap even more benefits in the months to come. Thank you, Mark and Worker Bees, for all you do to get the word out! Grok on!

      Suzanne wrote on July 3rd, 2012
  3. But i’m broke til Friday :< *cries*

    Nionvox wrote on July 3rd, 2012
    • If you are in a financial position where you don’t have $23 of disposable income, I think you’re better off saving every spare $23.

      I’m not trying to be patronizing here. I’m on a pretty thin budget myself, as I’m in college and don’t work during the year. Think “What Would Grok Do?” You have to save to survive in times when the herd is thin! That’s why salt used to be so valuable. 😛

      State-Smashin' Caveman wrote on July 3rd, 2012
      • I agree – save the $23 and spend it on good quality grass-fed beef!

        I love Mark and MDA but I’m saving my $ for the e-version, whenever that is available…

        mars wrote on July 3rd, 2012
    • Me too! Mark would you consider holding the promo for a bit longer?

      stumblinsue wrote on July 4th, 2012
  4. lololol, early adopter badge!!! Until they are available otherwise, won’t the wristbands qualify as such a badge??? 😉

    yoolieboolie wrote on July 3rd, 2012
    • My thoughts exactly! 😛

      N3P3N7N3 wrote on July 3rd, 2012
  5. (Im)Patiently waiting for mine to arrive! 😀 And my Grok On tank, which I purchased with the help of the $10 gift certificate…. ^_^

    N3P3N7N3 wrote on July 3rd, 2012
  6. Got my journal and wristband! Not sure how to redeem the coupon and eBook … anybody?

    Bram wrote on July 3rd, 2012
    • hows the wristband look?

      Max Ungar wrote on July 3rd, 2012
      • Blue! 😉

        Bram wrote on July 3rd, 2012
    • Email for the ebooks.

      Email your receipt to the appropriate email address:

      If you purchase 1-2 copies email your receipt to

      If you purchase 3 or more copies email your receipt to

      I ordered mine yesterday cant wait for them to arrive. the ebooks arrived in minutes from sending in my receipt and now what to spend my certificate on. so many choices, which one to choose?

      Shirley wrote on July 3rd, 2012
      • Thanks guys. the journal is pretty awesome.

        Bram wrote on July 5th, 2012
    • Go to the original post about it. You need to email your receipt to the appropriate email address and they will send you the coupon code and information for accessing the ebook(s)

      JennF wrote on July 3rd, 2012
  7. Can international followers qualify for the special offer?

    primal-loz wrote on July 3rd, 2012
  8. Just ordered mine!

    Mark Creighton wrote on July 3rd, 2012
    • Me too… from the sunny (I wish) UK. 😉

      Cal wrote on July 3rd, 2012
  9. Hey! Just wanted to say that I dig the offer and its perks so I just bought 3 copies to pick up the Primal Blueprint as well. Two of my friends will be thanking me for the rest of their lives 😉

    Stockholm, Sweden

    Victor Rosberg wrote on July 3rd, 2012
  10. Mine is arriving today. Can’t wait!

    Annette wrote on July 3rd, 2012
  11. Reason #4 clinched it. I’ve only dipped my toe into this sort of thing but already the improvements I’ve seen have justified it. Plus, this might be the kick in the bum I need to get into the lifestyle properly. Ordered.

    Bodie wrote on July 3rd, 2012
  12. Looks like a good product for those that don’t already carry around 4 + note books.

    alex wrote on July 3rd, 2012
  13. Hey Mark there are probably lots of us out there that would be more than happy to support you but aren’t all that interested in the journal. Selling us that wristband at a decent price (or T-shirt, hoodie, sweat and, etc.) could be a good way for you to get us to send you some dough bro!

    Ron Scott wrote on July 3rd, 2012
  14. I was offered a free goodie with the purchase of the Primal Blueprint but never received them. Fool me once,shame on me…

    Tim wrote on July 3rd, 2012
  15. Really wish I knew about this before my Primal N00b tattoo on the forehead… dang. Oh well! I’ll still wear the wrist band…

    Angela wrote on July 3rd, 2012
  16. Let’s be clear:

    Reason #1: Mark Sisson wants your money for a massively overpriced diary. This post probably only exists as sales to-date have been dismal.

    Chris wrote on July 4th, 2012
    • No. Mark does not just want our money. Not a damn chance.

      We all need to make a living, right? In order to thrive we need to earn an income. Can we agree on this?

      Mark has decided to follow his passion and help millions of people during his lifetime. Before we hit the year 2100, Mark will have helped more than 1 billion people indirectly.

      This movement has become ginormous mostly because of the work Robb Wolf and Mark Sisson have done.

      Sure, he has a huge house in a high class neighborhood. But he is saving millions of lives at the same time. Allow him to live the way he wants.

      Sales have been far from dismal.

      We need more people like Mark to follow their passions in life.

      Primal Toad wrote on July 4th, 2012
      • +1

        doghug wrote on July 4th, 2012
    • Marketing is not evil. Especially for a product that many are thankful to have access to, myself included.

      To dismiss others’ attempts at helping themselves or others as simple greed or foolishness puts the dunce cap on you in the end.

      Dust yourself off and try again, Chris, and try to take ‘er easy.

      yoolieboolie wrote on July 4th, 2012
  17. The number one reason he left out. What gets recorded and measured get’s done and improves over time.

    It’s true of anything, but seems like it is especially true of nutrition and exercise.

    Cheryl Boswell wrote on July 4th, 2012
  18. Just ordered — went for the three journals. Will give one and the signed TPB to my father-in-law, who is very interested in learning more about living primally. That leaves me with a spare journal, but I’m sure I’ll find an excellent use for it. And I ordered a tank with my $20 coupon code. Thanks, Mark!

    Jackie Kessler wrote on July 4th, 2012
  19. Got myself a copy!!

    Hani wrote on July 4th, 2012
  20. I’m looking forward to spotting another wristband in the wild.

    Joy Beer wrote on July 4th, 2012
  21. Vegans and PB followers might oth wear Vibrams but there are other distinguishing characteristics.if they look like the person working in the health food store, they are probably vegan. If they look tanned, buff, and vibrant they are most likely Primal.

    Dave wrote on July 4th, 2012
    • love it! lol

      yoolieboolie wrote on July 4th, 2012
  22. I think its very important for parents to buy this journal or something similar because they are setting an example for their kids. Obesity is increasing at astronomical rates and if we dont collectively change, our kids life expectancy will be a lot younger. I support anyone (including MDA) who is contributing to shift our mindset in the right direction, especially when it comes to food.

    Hassan wrote on July 4th, 2012
  23. Mark I’m trying to order the 90 day journal before the bonus expires but I’m having trouble. I can add it to my cart fine but when I click on the proceed to checkout button it tells me the webpage is temporarily down or has moved. I’ve been trying for 30 minutes now.

    Mike wrote on July 4th, 2012
  24. No success story? :(

    Bruno wrote on July 4th, 2012
  25. Thanks for the reminder! I had to sign up as a guest, even though I get mail from you all the time, but whatever, got it DONE. I do experiment on myself, so this sounds like a good tracking mechanism.

    Cathy Johnson (Kate) wrote on July 4th, 2012
  26. This is a great idea, and I’m looking forwad to receiving it. Sure wish it would ship, though. I ordered on 6/28 and would love to start tracking things.

    Julianne wrote on July 4th, 2012
  27. Just ordered mine from the airport in Zimbabwe so I can get a primal jump start when I return home. I feel my best when I eat primal!

    Marli wrote on July 5th, 2012
  28. Just ordered this about 5 minutes before midnight :)

    beachboundforever wrote on July 5th, 2012
  29. Darn! I had to wait until I got paid (today) no special offer for me :(

    Tara wrote on July 5th, 2012
  30. Bugger! I’ve been off the grid for the last few days and totally missed out, too!

    Tom wrote on July 5th, 2012
  31. Dang. Mee tooo… :( (was outa town)…

    Mark… Puhhhhhleeeeseeee!!!????
    Extend it for a couple more days!???

    Red wrote on July 5th, 2012
    • Arrgh, Was traveling too! Mark, please extend the plan.

      VJ wrote on July 6th, 2012
  32. Man, looks like a good deal, me as well as others dont live on the net. How bout a week long special?

    Mike wrote on July 7th, 2012
  33. I have to say that I love the new Primal Journal. I have tried dozens of different logs over the years, and never really got into using any of them past day 2 or 3. The Primal Blueprint journal is different for some reason – maybe the layout or info fields – and I feel that I can really track my progress. It’s been great! Thanks!

    Joanna wrote on July 12th, 2012

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