Marks Daily Apple
Serving up health and fitness insights (daily, of course) with a side of irreverence.
17 Mar

I’m in Awe…

Before I say anything else I want to express my extreme gratitude to everyone involved. In fact, gratitude is too watered down a word to describe how I feel. I am in awe of the support. I set out to generate some much-needed exposure for the book and had my fingers crossed for a top-ten showing, but I didn’t know what to expect. The response from the primal/paleo/low carb community has exceeded my wildest dreams and is validation that we are all headed in the right direction.

Fellow bloggers, friends, and you, the Mark’s Daily Apple tribe, have collectively chipped in to push The Primal Blueprint to the top of all health-related categories in which The Primal Blueprint is listed, and to the #2 position of all books sold on This is just astounding. To see a self-published book with grass-roots support go up against major publishers like Knopf and Penguin and see success is a testament to the growing popularity of the Primal movement and the power we have to effect change.

Let’s hope this is a sign of things to come – that Conventional Wisdom is beginning to crack and humankind will re-learn how to eat, move and live for their health and happiness. Many, many thanks to everyone for being part of this.

The Special Offer is Now Closed

Before we get to the results and updates I need to say that the special limited-time offer is closed. I’d love to continue to give away freebies to all book buyers, but in keeping with the contest rules and out of respect for all those that sent in their receipts on time I won’t be able to accept any receipts that I receive after 12 pm PST, March 18. With that said, The Primal Blueprint is still sitting at only $14.84, nearly $3 lower than the Amazon price prior to this event, so it’s still a great time to buy. A purchase now will help keep the PB at the top of the charts.

The Primal Blueprint Amazon #1 Project Results!

(click the image thumbnails to view the results)

#1 Bestseller in Weight Loss

Weight Loss Bestseller

#1 Bestseller in Exercise & Fitness

Exercise and Fitness Bestseller

#1 Bestseller in Weight Maintenance

Weight Maintanance Bestseller

#1 Bestseller in Health

Health, Mind & Body Bestseller

#2 Bestseller in All Books on

#2 Bestselling Book

We did our best to get to #1. At the end of the day Michael Lewis’s The Big Short proved too popular at the moment to push us over the final hurdle. It probably didn’t help, too, that Amazon both ran out of books (pushing the book ship date back by a week) and began restricting the max number of books allowed per customer to only 3. I’ll also add that my Amazon rep ordered what he thought would be enough to get to number one, if, in his wildest dreams, we somehow pulled it off and sold out that inventory. Well, we sold out at around 4 o’clock yesterday, so it appears that on any other “normal” day we might have done it. Nevertheless, a number 2 showing exceeded my expectations and I’m absolutely thrilled with the results.

Odds and Ends Updates

1. The Worker Bees and I are now going through hundreds upon hundreds of emails. If you’ve sent in a receipt but haven’t heard back just yet please be patient. We are working hard to respond to each one of you and guarantee that your freebies are on the way. We’re shooting to have every email answered by tomorrow (Friday) afternoon.

2. If you are interested in The Primal Blueprint Poster or The Primal Blueprint Cookbook but didn’t take advantage of the 4 or 5 book offer don’t fret! The poster will officially go on sale on within the next week, and the cookbook is due out next quarter. Stay tuned!

3. I’m very much looking forward to the private Live Q&A Webcast held next week. I plan to make it worth your while and encourage everyone that has access to the event to participate. Show up, ask me your questions and we’ll have a lively discussion about all things Primal!

One final, big thanks to everyone. We’ll be back to usual business tomorrow. In the meantime let’s get out there and get Primal!

You want comments? We got comments:

Imagine you’re George Clooney. Take a moment to admire your grooming and wit. Okay, now imagine someone walks up to you and asks, “What’s your name?” You say, “I’m George Clooney.” Or maybe you say, “I’m the Clooninator!” You don’t say “I’m George of George Clooney Sells Movies Blog” and you certainly don’t say, “I’m Clooney Weight Loss Plan”. So while spam is technically meat, it ain’t anywhere near Primal. Please nickname yourself something your friends would call you.

  1. Congrats Mark…and to anyone who thinks otherwise…even if you can’t get some of the free things…anything worth it’s weight is worth paying for. I for one will gladly pay for the excellent products that Mark and his team provide. They have done a great job changing my life so far…I am sure they will continue to enrich it further.

    mikecheliak wrote on March 18th, 2010
  2. Congratz Mark now for World domination

    grok on :)

    Kevin wrote on March 18th, 2010
  3. By golly, congratulations! My life is changing in profound and wonderful ways since reading your book and following the paleo path with diet and excercise (and stress). I feel 15 years younger. Thank you, Mark Sisson!

    Samantha Moore wrote on March 18th, 2010
  4. Congrats Mark! I’m so proud to be a member of your tribe.

    maba wrote on March 18th, 2010
  5. I buy all of my books from in the USA [including the primal blueprint :)] because even with the expensive postage prices it still works out far cheaper than buying books off the shelf in Australia. The price of books in this country is outrageous.

    Angelina wrote on March 18th, 2010
  6. You deserve to do so well Mark. I think your work is amazing. You have helped so many people achieve good health. Congratulations.

    Angelina wrote on March 18th, 2010
  7. If the whole world goes primal/paleo, what then? Of course, this isnt going to happen but as a thought experiment?

    Interested in primalist’s thoughts.

    Junglist999 wrote on March 18th, 2010
    • Well, perhaps all the grain fields, with their grass pollens polluting the air, will have to be changed into grazing land for grass-fed cattle, sheep etc., and then I will not suffer from so much hayfever? :)

      Angelina wrote on March 18th, 2010
  8. Well, I’m in awe too. The first few recipes of the upcoming cookbook look amazing. If I only buy 1 more book for 2010 (doubt it), that will be it.

    The 25 free recipe pdf is just what I needed as well.

    ToddBS wrote on March 18th, 2010
  9. Hey awesome! I just bought one a few days ago on amazon. I am looking very forward to reading it and I will be sure to give it to my dad when finished. Great to hear it’s doing so well.

    Matt wrote on March 18th, 2010
  10. Impressive, and very kick a$s Mark! Glad we could all pitch in for this effort.

    Anthony wrote on March 18th, 2010
  11. Ha Ha I have been reading this blog for a wicked long time, but just ordered the book last week! You bet all your sweet paleo a$$es that I emailed in my reciept…there is gonna be trouble if I don’t get my stuff, Sisson,,,just sayin’…LOL Thanks for everything, and I hope we are all aware how massive this movement may become!!! Grok on!

    Julie Aguiar wrote on March 18th, 2010
  12. Hey mark i was looking over the cookbook and i am Really impressed with it. i cant wait for the full one to come out. Thank you and the worker bees so much for all of your guys hard work. You guys are amazing. :)

    Angie wrote on March 18th, 2010
  13. Mark, congratulations! The book is just AWESOME and it’s became a kind of bible of health and fitness for me :)

    Thank you!
    Wojciech :)

    Wojciech wrote on March 19th, 2010
  14. Congratulations!! You and your staff deserve the success, and it’s a giant WIN for public health too. This blog has already helped so many people and prevented so many diseases — keep up the great work!

    JD Moyer wrote on March 19th, 2010
  15. Hey Mark and worker bees,
    Sent my receipt Wednesday, March 17 at 9:04pm. Hope you got it.

    Pamela wrote on March 19th, 2010
  16. YES!!!!!!!!!!!!!!!!

    CONGRATS MARK!!!!!!!!!

    Ryan Denner wrote on March 19th, 2010
  17. Mark, I responded to your email before the expiration time and did purchase the book from How do I receive the additional goodies that you used to ‘bribe’ me?

    Bob Tracey wrote on March 19th, 2010
  18. Looking kinda’ iffy here. E-mails were/are supposed to be out by 12 PM Pacific. That’s about an hour and 15 minutes away, and I still haven’t received word.

    BRH wrote on March 19th, 2010
  19. Well Mark, congratulations.

    As I’d mentioned to you privately I hadn’t had so much fun sitting here pushing my refresh button all day since I watched a near “nobody,” without party support, Ron Paul, raise $17 mil in a single day during the primaries of the 2008 pres election.

    What a deal. I initially bought one additional copy, then when I saw you actually moving up substantially I got another 4, and then an additional 5 to help in that final push.

    While getting to #2 and not #1 might be a bit disappointing, what an achievement for a “nobody,” without major publisher support. :)

    Good job.

    I’ve got 2 or three friends I’m giving a copy to, and the rest are going to some of the trainers at my local gym.

    Richard Nikoley wrote on March 19th, 2010
  20. Richard,
    Pure class, man.

    I had the same 2008 flashback as you did, by the way, hitting refresh yesterday.

    It’s only March, and there’s been 2 epic events bringing great attention to this community. I had a blast both during the Lou Mars drum marathon and Mark’s book bomb extravaganza! Can’t wait to see the next “awakening”…

    Zach wrote on March 19th, 2010
    • Pure class, indeed.

      Mark Sisson wrote on March 19th, 2010
      • Freebies are pretty awesome, sir…humbling actually to see how very well put together the supplemental materials and culinary previews are–did not anticipate this level of excellence. Thanks very much. I’m looking forward to reading the book when it arrives. And in response to Richard, Ron Paul seems like one of the few statesmen left on board that ship of fools over in D.C.

        Flying Burrito wrote on March 20th, 2010
  21. Zach:

    Thank you, sir.

    Richard Nikoley wrote on March 19th, 2010
  22. The recipes are so good!


    Aurelia wrote on March 19th, 2010
  23. Hey Mark

    For financial reasons I couldn’t order the book until today.Is there any chance I can still get the bonuses?

    James wrote on March 19th, 2010
  24. Well crap! I guess I screwed up. I ordered the book from Amazon on the 17th, but thought I had to wait until I received it to claim the free stuff. Guess I didn’t read the fine print?

    Jackie wrote on March 19th, 2010
  25. Congrats, Mark! I’m loving the book so far. Very well written and one of the more organized books in terms of overall layout that I have read in a while.

    Andrew wrote on March 20th, 2010
  26. Congrats Mark! It’s really great to see the “Primal Blueprint” continually deconstruct conventional wisdom! FYI, I’ve been heavily plugging the book on my site:

    Keep up the great work!


    Stephen Hernan wrote on March 20th, 2010
  27. Hi Mark
    I would really like that cookbook. When will it be on sale at so I can buy one?

    Angelina wrote on March 20th, 2010
  28. Hey, I think your site might be having browser compatibility issues. When I look at your blog in Safari, it looks fine but when opening in Internet Explorer, it has some overlapping. I just wanted to give you a quick heads up! Other then that, fantastic blog! Bless you!

    Ema Swales wrote on September 20th, 2011
  29. Nice list of books. I’ll make sure to check them out. Thanks!

    Eric wrote on April 8th, 2014

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