Marks Daily Apple
Serving up health and fitness insights (daily, of course) with a side of irreverence.

Mark's Daily Apple

20 Dec

Off-Label Cosmetic Prescriptions

Last month we brought you news (and humble perspective) on the pharmaceutical industry’s off-label marketing practices. Just a couple weeks after the fact, what before our wondering eyes should appear? News that a glaucoma drug (Lumigan) was just approved by the FDA for off-label use as an eyelash enhancer. Call us suckers, we know, but we couldn’t resist taking the bite. Finding new uses for existing poor selling drugs has become a cottage industry. Reminds me of the old SNL skit, “Shimmer. It’s a dessert topping AND a floor wax!”

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18 Dec

The Primal Blueprint Sneak Preview

As you may know, I’ve been working on my comprehensive diet, exercise and lifestyle book, The Primal Blueprint, for nearly two years now. This exciting project is nearing completion, with a planned publication date of April, 2009. In the spirit of the holiday season, I want to give you a detailed sneak preview! The message is aligned with many of the concepts and topics I address on Mark’s Daily Apple, but finally organizes the entire “primal” philosophy into a single work – your “owner’s manual” for all things primal. At 300+ pages, The Primal Blueprint will be an extremely comprehensive work, but I also envision it as a mere starting point for a brand extension of more specialized publications (e.g. – companion workbooks for athletes, weight loss enthusiasts, healthy families), a DVD series that is already in the works, live seminars and much more.

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17 Dec

Primal Inspired Holiday Gifts (to Give or Receive!)

The holidays, as fun as they are, can take a toll on our health. (The ultimate inspiration for those New Year’s resolutions, we suppose…) Beyond the party fare, even the gifts themselves (Aunt Marge’s fruitcake, the office’s enormous popcorn tins, your mother’s traditional box of Fannie May chocolates, etc.) can send our best Primal selves looking for cover (or our best intentions into a tailspin). And, on the giving end of things, we may find ourselves so taken by our Primal successes this year that we’d like to share gifts that encourage the same healthy lifestyle in others. Though this time of year holds different traditions (and compromises) for each of us, we thought we’d share some MDA-inspired gift ideas that put the health in our Happy and Healthy Holiday wishes to you, our good readers.
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16 Dec

My Top 10 Favorite Books

A few readers have asked me to offer up a list of my favorite books. That’s always a tough call since typically my favorite book is the one I’ve just finished (I also typically don’t finish a book I don’t like). Nevertheless, there are a few books that are probably more relevant to MDA and my health and fitness philosophies than others. In no particular order, here are five novels and five from the “health/medicine/fitness” category that come to mind as having shaped my worldview one way or another.

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15 Dec

Dear Mark: Brain Pills

Brain on DrugsDear Mark,

I’ve been a faithful reader of your blog for a couple of months now since Tony Horton turned me on to it at one of his fitness camps. Anyway, the reason I am writing today is to refer you to an article about some scientists who are proposing “cognitive enhancing drugs” for healthy people. I had to check the dateline to make sure it wasn’t recycled from April 1st. I’m sure you’ll be interested in it and I’m sure your readers would enjoy your commentary on it:

Scientists Back Brain Drugs for Healthy People

Thanks to reader Dave for forwarding the article. A number of people I know actually sent me the news with various questions and comments of their own. It’s made for a lot of interesting conversations, shall we say, in the last several days.

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