I’m going to be frank. A quick look around at our general surroundings, whether it’s the flawed studies being parroted by the clueless media or your coworkers rolling their eyes because you didn’t eat the bun, confirms that we Primalists are a rare breed. Bouncing around between all the great blogs that actually get it makes for a bit of an echo chamber; fantastic information abounds, but we can easily forget how radical and extreme we seem to most people. I understand this, and I try to make the Primal Blueprint detailed enough for the nutrition buffs and accessible for the guy who maybe just wants to lose a few pounds. Scaring outsiders away might have been an effective tactic for Grok when resources and game were scarce, but we’re not about that here.