- Mark's Daily Apple - http://www.marksdailyapple.com -
Are Men Morons?
Posted By Sara On July 10, 2007 @ 7:44 pm In Health,Humor,Marketing,Men's Health | 5 Comments
Apparently, when it comes to health, men can barely keep up with the family dog.
It started out innocently enough. To wit: the old Carl’s Jr. ad that featured a forlorn dude in the bread aisle attempting to choose the best loaf. Classic. But it just snowballed from there. Oh, there were always the typical, annoying commercials featuring wives who were just super-excited about things like cavity-preventing floss and allergy-friendly detergent – as if family life precludes personality – along with the obligatory grumbling husband. But the men-are-oafish-and-unhealthy motif was taken to a new level by Listerine. In the commercial , smarty-pants mom comes home with groceries and parades the goods in front of eager hubby and brood. Out comes the Listerine, and wouldn’t you know, the kitchen is suddenly a ghost town. For both kidlets and manlet have whisked themselves magically above Evil Mouthwash Lady’s head. Was this dazzling feat of flight made possible by jet propulsion? A magical sleigh? Chi? Who knows!
As if anyone, let alone a grown man, would be afraid of mouthwash, even junior has the right to tell dad he’s a total moron these days. In a recent breakfast cereal commercial a knowing youngster was forced to school dear old dad on how to eat a healthier breakfast – ‘cuz we want you around for a good long while, Pops. Oh, that Pops. He really needs to learn a thing or two.
But the trend of making men appear dumber than your average slug has reached a pinnacle of annoyance only matched by the Empire Carpets jingle. It seems every commercial of 2007 has accepted the “fact” that old Pops is just uninterested in health and that men only care about burgers . To that end, Burger King encourages guys to accept their stupidity and “eat like a man, man”.
Commercials portray a consistent message that women are genuinely thrilled by nothing more than the likes of mopping and killing germs (and this has been going on since television was invented). The men, however, apparently lack even that capacity for such heights of thrillery, for sadly, they are morons.
I guess we’re supposed to laugh at these portrayals. Admittedly, the above commercial is hilarious. But isn’t that why we have The Simpsons? I think it’s rather odd that companies openly mock the health I.Q. of half the population as a way of getting us to buy their products. I don’t think it’s the end of the world or anything – political correctness kills me – but it’s getting a little old!
Article printed from Mark's Daily Apple: http://www.marksdailyapple.com
URL to article: http://www.marksdailyapple.com/men-are-morons/
URLs in this post:
 Start Here: http://www.marksdailyapple.com/welcome-to-marks-daily-apple/?utm_source=mda_wwsgd&utm_medium=link&utm_campaign=mda_wwsgd_start_here
 Primal Blueprint 101: http://www.marksdailyapple.com/primal-blueprint-101/?utm_source=mda_wwsgd&utm_medium=link&utm_campaign=mda_wwsgd_pb_101
 free weekly newsletter: http://www.marksdailyapple.com/subscribe-to-blog/?utm_source=mda_wwsgd&utm_medium=link&utm_campaign=mda_wwsgd_newsletter
 books: http://primalblueprint.com/categories/Store/Books-and-Media/?utm_source=mda_wwsgd&utm_medium=link&utm_campaign=mda_wwsgd_books
 support options: http://primalblueprint.com/categories/Store/Services/?utm_source=mda_wwsgd&utm_medium=link&utm_campaign=mda_wwsgd_services
 supplements: http://primalblueprint.com/categories/Store/Supplements/?utm_source=mda_wwsgd&utm_medium=link&utm_campaign=mda_wwsgd_supplements
 the commercial: http://sassone.tripod.com/popcultureguy.html
 men only care about burgers: http://www.revolutionhealth.com/blogs/medicinewoman/hummers-and-burgers-m-4273
 Image: http://www.youtube.com/watch?v=ufo_qAd1wGk
 Burger King: http://technorati.com/tag/Burger+King
 burgers: http://technorati.com/tag/burgers
 men: http://technorati.com/tag/men
 eat like a man: http://technorati.com/tag/eat+like+a+man
 commercials: http://technorati.com/tag/commercials
 advertising: http://technorati.com/tag/advertising
 stereotypes: http://technorati.com/tag/stereotypes
 gender : http://technorati.com/tag/gender
Copyright © 2009 Mark's Daily Apple. All rights reserved.