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I thought I’d forgo my regularly scheduled “Dear Mark” Monday post (or “Dear Readers” as the case may be) for a subject very near and dear to my heart: the constantly-evolving, ever-confusing ways of the food rating labelers. Whether it’s the AHA-approved red “Heart Healthy” stamps that implore overweight diabetics to stuff themselves with “healthy” whole grains or the mention of antioxidant and fiber content somehow making that sugary breakfast cereal good for your kids, packaged food distributors seem to love making outlandish claims that bear little to no fruit. It’s incredibly effective, though, for the same reason people will believe anything they hear on TV or uttered by someone with an official title. We’ve already got a far-reaching bunch of bureaucrats at the FDA deciding which macronutrients to highlight and which to demonize on the official nutritional labels that adorn the back of every packaged food item, so the natural next step is a mishmash of extraneous labeling that tries to make nutritional recommendations based on the FDA data (which is itself based on flawed, misguided, or even blatantly false science).
For anyone that is now familiar with The Primal Blueprint, you’ll recognize both of the characters to the right. It’s our lovable Primal role model, Grok, and his modern antithesis – your average overweight and over-stressed American – Mr. Korg. (A quick aside: When I read “Grok” I hear it said in my head like “Grok On!!!” But, for some odd reason, when I read “Mr. Korg” I hear it said in the voice of Eeyore.)
In short, my goal with this site and the PB is to help people go from looking and feeling like Korg to looking and feeling like Grok. This is why I am always so thrilled to hear success stories: triumphant tales of people taking control of their health and lives.
I recently received a success story from reader Sterling. It’s the sort of response to the Primal Blueprint that makes all the effort worth it.
Check out the before and after pics and read Sterling’s personal account of transformation below.
Many of you have experienced the multiple benefits of “IF” or “Intermittent Fasting.” Life Spotlight is redefining the term, find out why “IF” now stands for “Intermittent Feeding.”
How bad is Crisco? Very, very bad. Free the Animal posts footage from Fat Head all about the fat that gave fat a bad reputation.
Head over to Food Renegade to watch Michael Pollan discuss food marketing. Hint: the healthiest foods aren’t the ones touting how healthy they are all over their packaging.
When he’s not linebacking, he’s chasing down a wild boar with a hunting knife. The Cleveland Browns drafted one Primal football player (thanks, Terry!)
Mark.
You have been great with answering questions and sharing your info. Let me entertain you for a second as a way to say thanks.
You really don’t know who I am.
I am 48 and recently had blood tests done after switching a couple of years ago to a 90% primal diet, with some grain to a currently Primal with no grains and including regular exercise “no crazy slow-extended or moderate cardio at all”. I’m posting this …
Here are some of my favorite books. If you are looking for blog reading material visit the Primal Resources page, this forum topic (Primal Blogs Around the Net) or check out the “Sites Mark Visits” section in the sidebar.
Why Zebras Don’t Get Ulcers …
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