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Let me introduce myself. My name is Mark Sisson. I’m 63 years young. I live and work in Malibu, California. In a past life I was a professional marathoner and triathlete. Now my life goal is to help 100 million people get healthy. I started this blog in 2006 to empower people to take full responsibility for their own health and enjoyment of life by investigating, discussing, and critically rethinking everything we’ve assumed to be true about health and wellness...

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February 06, 2007

You Best Be Clickin’

By Worker Bee
1 Comments

Worker Bees’ Daily Bites:

You won’t believe what we dug up!

1) Food producers are racist

Or at least really, really devious. Not only does the food industry use emotional marketing ploys to get to children, they devote trunkloads of money and research finding ways to manipulate every possible demographic. The latest target: “utilizing” the Hispanic market. May we point out a) Hispanic is about as accurate as Caucasian, and b) while it’s fine to figure out what your shoppers might want, the following example from an industry report is downright manipulative.

This isn’t at all about providing a service a shopper can benefit from; this is about finding subtle, effective ways to use people. The most shocking part of all? This isn’t top secret. There’s no leak over at Food Processors Are Us. No bug, no source, no spy. It’s right out in the open. Every food product and service imaginable has online resources with this type of information. These sites don’t get advertised because they are not intended for the consumer. But they exist. Check out the clickativity above to see the entire revealing report, which only gets better – or worse – the longer you read. Comes complete with cheesy graphics.

Here's a real gem from the report

2) Getting a tan prevents skin cancer

You didn’t read that wrong. Though it seems paradoxical, spending a little time in the sun can stimulate the very immune cells that prevent skin cancer. So go fry to your heart’s content! No, just kidding, don’t do that. But a little sunshine every day won’t hurt a bit.

Not that darn sun again!

3) Hey! Now, these are REALLLLY bad for you. Before, they were just really bad for you.

So, it has come to light that Big Puff has been adding additional nicotine to cigarettes since the late 90s. (Nothin’ says “I don’t care” quite like “I’m seriously, completely, totally trying to kill you. And not just a little bit.”)

Experts say the only way to combat the rates of addiction is to copy Australia and slap cigarette packs with really huge warnings. At first, this might seem silly, but think about it: every food product down a pack of Chiclets has to include details on every milligram of what it contains, plus nutrition information. By comparison, it is a little odd that cigarettes don’t have to state much of anything – considering they kill you and all.

Odds of death from these little guys: 1 in 3.

Web it out:

You won’t believe what deficiency disease is a growing problem in the richest country in the world (that’s us, by the way).

First Plan B, now the HPV vaccine debate. More states are considering requiring the shot for girls – and even boys. What are your thoughts, Apples?

TAGS:  prevention

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[…] Revolution Health Can Steve Case – your friendly AOL CEO – really do this? Evidently so. We were turned on to a sneak preview of Revolution Health, Case’s health blog social network brainchild, and surprisingly, it’s not too shabby. In fact, it’s pretty cool. I haven’t found any entertaining angry apples or racist food scams exposed. Nevertheless, this mainstream-attempting-to-appear-cool community does all right. It’s fluffy, but so far appears to be sugar-free. (I can see the top dogs in the boardroom now: “The 25-35 set who watches The Daily Show and can afford hybrids will really like this one,… Read more »
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