OK, so not that creepy. Context is everything in human relations.Concerning the rule over no makeup....
You have to understand that it is usually pretty far into a relationship before they have ever come to my home. I live in the absolute middle of nowhere, even for VT, and the last 8 miles to my home aren't paved. It is off-grid power, on-site well, root cellars, animals, etc. I always prepare anyone by saying "coming to my house is like going on a camping trip, with farm animals around."
Next, most of the women I actually enjoy the company of (rather than just the looks of!) are often the "makeup if I have to" type. I don't plan it that way, but it's almost always the case by chance of who I am attracted to. My current girlfriend and I met at a Tough Mudder, where she got my attention by repeatedly running through the electrified part over and over (this let me know she was also crazy, so we'd have something in common right off the bat. Ahahaha) She once told me that she had worn makeup twice in the last year, outside of eyeliner, even though she is a professional. She said with all sassiness that it was so the other women would have a chance. Bingo. My type
So most of the time it's not much of an ultimatum....I say "If you are going to see the hunting lodge on steroids that is my home, you can't show up in a dress and decked out"