Here's the link:
Butter coffee: Will it give you extra energy -- or just make you fat? - TODAY Health
A couple of Paleo commenters managed to get in and say that this ONLY works if you're fat adapted, and even Paleos need to watch the calorie bombs.
It doesn't matter. Bulletproof coffee is waaaaaaaaaayyyyyyyyyyy over the heads of most Today Show viewers. They can't get past "moderation" and "get off the couch" and "didn't cavemen die when they were like 25" and "cavemen didn't have butter." You think they can have an intelligent discussion on BP coffee? Good god no.
5'0" female, 44 years old. Started Primal October 31, 2011, at a skinny fat 111.5 lbs. Low weight: 99.5 lb on a fast. Gained back to 111 on sugar cheat. Currently fighting off sugar/candy cravings with bulletproof cocoa and a little rice.
I (try to) follow by-the-book primal as advocated by Mark Sisson, except for whey powder and a bit of cream. I advocate a two-month strict adjustment for newbies. But everybody is different and should tweak Primal to their own needs.