Honestly this sort of thing makes me pretty angry. They have no idea what is and what isn't really good for us in the longterm. Yes, I know we believe this stuff is bad, but we used to think that saturated fat was bad and that artificial sweeteners and margarine was the way to go. Not that I ever did that, just hated both. Research seems to point at different things everyday and what works for one person just doesn't work for another.
Primal, minus eggs, dairy and a myriad of other allergens.