I eat 2 eggs each morning for breakfast with some bulletproof coffee. A dozen eggs is way cheaper than special cereal. If you try to cut out grains and processed foods you might find you can actually save money. I do not do organic or grassfed because it is not readily available, but that's one thing that makes primal so awesome. My blueprint I made for myself says that since its convenient and still better than processed foods that regular meat is fine for now.