I can say that as an ER doc you probably are going to face more challenges rolling this out that many others. Heck, I'm a chiropractor and the people who come to my office are suppose to be the demographics more interested in holistic treatment or nutrition, but I haven't really found that to be true either. Everyone is basing their decisions on putting out fires rather than preventing them....Anyway you may consider reaching out to Doug McGuff. He is an ER doctor also and the author of Body by Science. He is also a big proponent of the paleo approach and has several on youtube Paleo Diet | Doug McGuff MD | Biochemistry of the Paleo Diet and Strength Training - YouTube. Personally, I have Mark's book, Robb Wolf's, and a few others in the office that I loan out regularly to those who seem genuinely interested in making significant lifestyle changes. I also printed out and made copies of the old Kurt Harris ten steps type program Archevore - Archevore Diet. I just feel that if someone is really going to make a change then they have to go "all in" and really own the information for themselves. The ICA council on wellness (chiropractic) has a great program, but it really is a full years worth of follow ups and questionnaires for the patients to determine significant changes and adherence (most studies indicate new habits need to be maintained for a year to be conducive to real change). I don't actually do this program...I stick with lending out books and provide the one sheet explanation, but this is the best I've seen from my profession. Again, not something your likely to be looking for in an ER department. Either way great to hear that your looking into it! I wish you the best!