oh good stuff. I'd love to read it. And congratulations on being published, I know it's so important in academia and not always easy to achieve.
I think the problem with media is that they love sensationalism - Mark with his 'middle way' and 20% is just a bit too calm and rational. They want the nutters who eat 'high meat' and roadkill (with apologies to those of you who are into roadkill or bacteria, but you know you aren't on the mainstream... :} ) - it's only the extreme end that makes the news. And especially if it results in drama - badly managed diets resulting in scurvy or some such.
Partly thinking this because of an episode of 'Wife Swap ' I saw with a famly eating raw meat and raw eggs - all raw food basically - and the drama they created around that. (Like making them swap diets and seeing everyone get sick, NO SH** SHERLOCK!) grrr. (oh and the rawfood kids who brushed with butter and somethingorother, had perfect looking teeth btw)
Gotta say, going primal for me has its downsides at times - walking past the bakery and those tempting smells, or going to the pizza parlour and just eating topping - in part feeling resentful that it didn't occur to the people with me that it would be very frustrating ! - but most of the time it's very positive - not only the increased wellbeing, but I must admit to feeling slightly smug when I'm at the checkout lugging a basket of beautiful produce (instead of leaning on a cart full of junk).
I think a change will be in the air - I've noticed more and more people reducing carbs and the negatives of sugar creeping into the media. The trainers on biggest loser are still doing the low fat mantra, but one of them (here in Oz) is a low carber.
Keep up the great work!