my husband is also a chocolate-hating mutant. yeah, i think the 30 day thing was lame.
hubby bought some non-organic kale, and it really sucked. i don't know if it was just a fluke or what, but the non-OG curly leaf kale was bitter (even in the soup) while the organic stuff was sweet and pleasant. just FYI. i didn't like kale for quite a long time, and now i'm sort of addicted- i'm guessing i'm really deficient in K2 (which would explain the kids' caries issues). if i don't eat 2-4c per day now i get kind of cranky.