Number 2: - The press ads for that Nestle campaign (Do It For Free or whatever it's called). Can't they see the irony in encouraging kids to eat lots and lots and lots of sugary cereals (but LOOK it's made from WHOLEGRAINS, therefore it's Super Healthy! ARGH!!!!) to gain points tokens to 'spend' on outdoor and sporting activities...?!
By the way - you do know that Kellogg's, Nestle, Mars and Cadbury's (and I think MaccyD's are too) are the main sponsors of the govt's so called Change 4 Life initiative, don't you...?
Read Zoe Harcombe's blog on the subject http://http://www.zoeharcombe.com/blog/page/2/ (about 2/3 the way down). She REALLY gets stuck into Kellogg's re their 'Why not try Coco Pops as a healthy, nutritious, after-school snack...?" campaign! ARGH!!