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  • Re: Whole 9/ Whole 30

    So I have browsed the website, blog and listened to the owners host/be interviewed on Robb Wolf's podcast (#26).

    Color me unimpressed O_O

    What am I missing that has people flocking to the site and Whole 30 system and paying $30 for an ebook regurgitating Paleo best practices? The answers and advice they were giving on the podcast was inarticulate, simplistic, often common sense (to me a hobbyist) and not very well justified or explained. The personalities of the man and woman themselves... I just don't see the appeal. After hearing them talk (they couldn't even list the nine things that 'Whole 9' stood for without writing it down beforehand) I was very skeptical of their expertise.

    Two personal trainers telling you to sleep up and avoid dairy -- how is this a marketable product?

    I was reminded of RW's running joke "If I could only make money by telling people to avoid dairy, grains and get plenty of sleep" well it looks like Whole 9 built a business model around doing just this. What do people like about Whole 9? How is whole 30 different than any other Paleo challenge (Primal Challenge)?
    Last edited by TheFastCat; 01-04-2011, 07:49 AM.
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  • #2
    I can answer for myself anyway. I did *not* shell out any money for an ebook - all my information came from their web site. And you're right, it's nothing earth shattering. I just wanted to take a month to be super strict to get myself back on track and test some food intolerances. Honestly, I'm using the term Whole30 only because it's easier to say that than to say I'm going for a month with no grains, dairy, legumes, alcohol, sweeteners, processed foods or potatoes. And most of the people around here know what I'm talking about when I say Whole30.

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    • #3
      My thoughts…

      - Paying for whatever info whole30 has is like paying for porn. All the information is available for free and presented better, such as MDA. To date, I’ve never found work as well written and presented as Mark’s, that’s hands down.

      - I did Whole30, and I liked it because of the discipline it requires. Some people could greatly benefit from being that serious with themselves and following through with something 100%. I gained insight into myself, I discovered I don’t really have any sensitivity to grains or dairy (I didn’t cut out night-shades) but didn’t go back to devouring them as if they were going out of style (they are, primal baby!) since I had been able to shut them out completely. I was never a drinker, so alcohol was easy, but I was a weed-head and cutting that out was tough, now I enjoy the green in moderation because I know it doesn’t have some type of power over me. Honestly, the whole30 IS a little too much for folks that truly understand primal and are living the lifestyle just fine, but it can be beneficial to those that tend to slip too much and just need a solid dose of no bullshit.

      - DO NOT DO THE WHOLE30 TO LOSE WEIGHT. DO NOT DO THE WHOLE30 TO LOSE WEIGHT. DO NOT DO THE WHOLE30 TO LOSE WEIGHT. DO NOT DO THE WHOLE30 TO LOSE WEIGHT. Hit the sprints, watch your food, done.
      I used to seriously post here, now I prefer to troll.

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      • #4
        It's a pretty good marketing technique, I think. Give people a ton of information for free, then try to sell them something. Many will buy out of a sense of gratitude for the free info, to support the authors, and on the off chance that there is some deeper secret to be had. Many people are silly with their money. I might just make a website devoted to the instruction of trolling, then offer an e-book for $30 that's filled with my bad poetry or something.

        Also, I think Whole9 refers to "the whole nine yards," that is, "give it your all."
        You lousy kids! Get off my savannah!

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        • #5
          Originally posted by jennf View Post
          I can answer for myself anyway. I did *not* shell out any money for an ebook - all my information came from their web site. And you're right, it's nothing earth shattering. I just wanted to take a month to be super strict to get myself back on track and test some food intolerances. Honestly, I'm using the term Whole30 only because it's easier to say that than to say I'm going for a month with no grains, dairy, legumes, alcohol, sweeteners, processed foods or potatoes. And most of the people around here know what I'm talking about when I say Whole30.
          This is me exactly. I use the term "Whole 30" as a concise way to talk about my personal goals for the month rather than listing a string of items that I am eliminating. I have no intentions of paying for the e-book. They are not providing any new information whatsoever.
          For lots of tasty recipes, check out my blog -http://lifeasadreger.wordpress.com/

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          • #6
            I did not buy the book.

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            • #7
              Don't hate. For people already living a paleo lifestyle, this is an opportunity to recommit. The info is not new and the founders of the website are not geniuses - then again, who said they were?

              Also, I got the success guide from a friend and I can tell you that it is 100% not worth it. You can find ALL the info on the site. And really, it's not that hard to follow anyway.

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              • #8
                Originally posted by jennf View Post
                I can answer for myself anyway. I did *not* shell out any money for an ebook - all my information came from their web site. And you're right, it's nothing earth shattering. I just wanted to take a month to be super strict to get myself back on track and test some food intolerances. Honestly, I'm using the term Whole30 only because it's easier to say that than to say I'm going for a month with no grains, dairy, legumes, alcohol, sweeteners, processed foods or potatoes. And most of the people around here know what I'm talking about when I say Whole30.
                +1 Well said! I'm attempting the Whole30 now, mainly because I slipped way too much over the holidays. The way I see it, is The Whole30 is hard-core Primal (no-exceptions or cheats), only this program only lasts for 30 days. Mark’s Primal Blueprint is supposed to last for the rest of your life with the 80/20 rule. So, the way I integrate the two is the Whole30 is a jumpstart, kick-in-pants, Get Er’ Done…. For 30 days. Then once I’m finished, I can slowly add in the 80/20 if I choose to.

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                • #9
                  Ouch!

                  I actually personally know Dallas and Melissa (the two who founded Whole9) and I can tell you that they're not just out there to make money... Dallas was my physical therapist for a good six weeks back in Maine when I injured my rotator cuff, and had it not been for him questioning me, "tell me Jess, WHY do we need GRAINS?" And handing me off Cordain's paleo book, I might have never gotten to where I am today (stronger, healthier, happier.) Dallas invited me to join him at the Crossfit gym, introduced me to deadlifts, and allured me with the "sexy metcon". If I had an extra 30 bucks to throw around, I'd definitely share it with them just to show my appreciation! They're great individuals... And shouldn't be criticized for trying to make an extra buck. Hey, paleo food is EXPENSIVE! ;-)
                  On a mission to help others master movement, build unbreakable strength, & eat MORE food (can't beat that.) Weekly fitness, health & nutrition articles at indulgentfitness.com.

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                  • #10
                    I'm going to do it for exactly the reasons above... to jumpstart myself, to test some food tolerances and to get disciplined for 30 days.

                    I'm not buying the e-book, but unless I'm completely wrong I thought they even say straight out on the website that you don't really need it, all the information is on the site. It's very possible some people requested some sort of "guide" to put it all in one place and they took the opportunity to make some extra $. But they aren't pushing it at all, really.
                    sigpic "Boy I got vision and the rest of the world is wearing bifocals" - Butch Cassidy and the Sundance Kid

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                    • #11
                      Originally posted by Minxxa View Post
                      I'm going to do it for exactly the reasons above... to jumpstart myself, to test some food tolerances and to get disciplined for 30 days.

                      I'm not buying the e-book, but unless I'm completely wrong I thought they even say straight out on the website that you don't really need it, all the information is on the site. It's very possible some people requested some sort of "guide" to put it all in one place and they took the opportunity to make some extra $. But they aren't pushing it at all, really.
                      I agree, I have not seen anything on the site that felt pushy at all about buying the guide. I got the impression the the guide was more for beginners to educate themselves and get started with Paleo by this strict program. And most of us are out to make a buck or two in some way, so why criticize?
                      For lots of tasty recipes, check out my blog -http://lifeasadreger.wordpress.com/

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                      • #12
                        And most of us are out to make a buck or two in some way, so why criticize?
                        It seems as though I came across as upset that the proprietors of Whole9 want to sell a book for $30. This is not the crux of my post. I was attempting to understand why people believe the content that they present or distribute (blog, whole 30) is and of itself a good resource. Lots of good responses - thanks!
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                        • #13
                          I'm pretty damn glad they have that blog. I loved doing Whole30.

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                          • #14
                            Originally posted by jennf View Post
                            I can answer for myself anyway. I did *not* shell out any money for an ebook - all my information came from their web site. And you're right, it's nothing earth shattering. I just wanted to take a month to be super strict to get myself back on track and test some food intolerances. Honestly, I'm using the term Whole30 only because it's easier to say that than to say I'm going for a month with no grains, dairy, legumes, alcohol, sweeteners, processed foods or potatoes. And most of the people around here know what I'm talking about when I say Whole30.
                            +1 And I can tell you, on day 29 of my whole30, that there IS a big difference in doing 80/20, or being totally primal (which includes dairy in moderation, remember?) and being very strict, whole9-style paleo. Doing whole30 helped me personally realize how much 20% I was actually ingesting (way more than I had thought), and helped me realize that I have a clear nightshade intolerance. I also got my first chin ups and pulls ups during this period--and this is no accident IMO. I lost weight (at least 10 lbs) without trying, and I've been quite primal over the past year. It has definitely been a cool, worthwhile and eye opening experience, and I'm planning to keep up most aspects of it in the future because it just feels damn good. I think it could be helpful for folks interested learning if they have any food intolerances, esp to grains or dairy.

                            Did I learn a ton of new stuff about paleo/primal nutrition from their site? No. (I didn't buy the ebook either.) And its honestly not one of my very favorite paleo/primal blogs although I do enjoy it for the recipes and talking to other folks going through this kind of challenge. (As far as blogs go, I prefer Primal Wisdom, PaNu, Whole Health Source, Perfect Health Diet, etc...) I think that's because I've been in the paleo/primal blogosphere for over a year and whole9 seems to be set up mostly for newbies, and more as practical advice for day to day living with all this--not as much on the science. (Which is great--the more info like this out there the better IMO!) But the idea of being super strict for 30 days, doing a very specific 'challenge' sounded interesting to me, which is why I tried it. I'd wanted to go strictly nightshade free before as well, so this was a perfect time for me, and I'm not sure I would have done it any time in the near future if the idea of whole30 hadn't come up.

                            Nothing could replace MDA in my heart, b/c this is where I first learned about primal/paleo eating, (I'm sure some feel like that about PaNu or whole9 or Robb Wolf, etc...) I still haven't found an online resource that is as comprehensive and multifaceted as the MDA blog and forums combined (which is why I stick around ). But whole30 has been a cool piece of my primal journey thusfar and I'd recommend it to someone who was already hardcore primal. I'm enjoying the whole9 blog for the specifics of the whole30 program, which while nothing new if you've been following paleo, was motivating enough for me to actually *do* it. (I've never gone 100% strict paleo before, no matter how much I've read about it. Perhaps their hardcore, 'pushy' style is what I needed to motivate me to finally give it a try! I'm glad I did!)
                            My Before/After Pics
                            Are you new here? Be sure to check these links FIRST, before reading anything on the forum! Succeed & PB 101

                            "I am a work in progress." -Ani DiFranco

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                            • #15
                              Oh, and one thing that sets whole9 apart from other paleo sources is that the whole30 is COMPLETELY sugar free--no honey allowed. Honey is considered a paleo food (in strict moderation) by most paleo sources I've read. From one of my favorite paleo sources: http://www.paleodiet.com/definition.htm
                              The only paleo sweetener is raw honey, and only in limited quantities.
                              Its not allowed on whole30 (nor is any other sweetener, real or artificial), which I think is an important aspect of the program--it has been very important for me at least.
                              My Before/After Pics
                              Are you new here? Be sure to check these links FIRST, before reading anything on the forum! Succeed & PB 101

                              "I am a work in progress." -Ani DiFranco

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