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Overpriced Running Shoes: Guess Which Brands

Posted By Worker Bee On October 11, 2007 @ 2:39 pm In Fitness,Hype,Marketing | 13 Comments

If you’re forking over extra cash for the high-end exercise kicks, save your money. Researchers performed a series of extensive tests with runners and discovered that the cheapest shoes offered by three top brands [7] (they’re keeping mum on which ones – for now) were not only just as good as the priciest shoes, some of them were actually better! There was no appreciable difference in cushioning, support, quality or comfort. Not even pro runners could figure out the sneaker difference in a blind test.

Three brands…let’s take a guess, shall we?

Further reading:

Aaron investigates: Maybe you don’t need running shoes, anyway [8]

The Bees report: Coolest fitness gadgets ever! [9]

Six-pack Sisson: Watch Mark’s barefoot beach sprints [10] (well, almost barefoot)

(Photo from Kicks On Fire [11])

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[7] cheapest shoes offered by three top brands: http://www.webmd.com/fitness-exercise/news/20071010/running-shoes-dont-pay-more?src=RSS_PUBLIC

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