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Contest: Primal Post-Its

The Prize:

Another pair of Vibram Fivefingers [8]! If you’ve read Mark’s Daily Apple at all in the last few years, you probably know how much we love these things [9]. In fact, several Daily Apple all-stars are featured in the Vibram Fivefingers fan blog [10]. The winner will receive a choice of any of Vibram’s four designs of Fivefingers [11].

The Contest:

Originally inspired by MizFit’s execution of Operation Beauty [12], for today’s contest you’ll need a sharpie and some Post-its.

It’s one thing to chat in an online forum about going Primal, it’s another to spread the word to your grocer, your banker, or the guy who goes to the gym to talk on his cell phone. It’s time for you to leave a Primal message for total strangers to see…

It’s probably easier to show you what I mean than to tell you (below you’ll find some examples), but the idea is to provide a humorous, tongue-in-cheek, or poignant statement about the modern world with a simple Post-It note and a dash of wit. It’s the world seen through a Primal lens.

Email me your photos by clicking here [13].

I’ll accept both real photos and Photoshop images (I’ve included a few of both).

You don’t have to use a Post-It and a sharpie. Any manner of paper products and writing devices will suffice.

It probably goes without saying, but please no vandalism or law-breaking. If you pull a Tyler Durden and blaze a 40 foot Grok in torches across the side of a Ramada Inn, you definitely won’t get a pair of Vibrams.

I hope you can have fun with this contest. I know the Worker Bees and I have.


Read my post on WTF [14] for an explanation of the next photo.


From the United States to the United Kingdom and from New Zealand to New Delhi everyone is eligible. No restrictions.

The Contest End Time:

August 19, midnight PST.

How the Winner Will Be Determined:

To track all the contests visit The Primal Blueprint Health Challenge Contest Page [15] for daily updates.

Visit The Primal Blueprint Health Challenge [16] for challenge details.