Marks Daily Apple
Serving up health and fitness insights (daily, of course) with a side of irreverence.
4 Nov

Coca-Cola Cares About Your Health

cokeIt’s the stuff of quintessential irony. Paradox. An absurdity so egregious it’s painful to type, let alone view on the screen. (There’s actual smoke rising from my keyboard….) We’re talking corporate “public health” sponsorships so ridiculous your eyes will fall out of your head. First, a show of hands. How many of you are familiar with the American Academy of Family Physicians (AAFP)? Sounds like a thoughtful, professional organization, yes? A group dedicated to noble and intelligent advocacy for good family health, no? Voices of expert reason, rational and practical medical authority, right? A group that would – with sound mind and sobriety – partner with a soda company for a nutrition-focused consumer education program??? Folks, I got my boots on today for a good old-fashioned butt kicking (blog style, that is). Pull up a chair. I’m just getting started.

Here’s the gist. The aforementioned Academy of Family Physicians recently partnered with The Coca-Cola Company (peddler of Coke, Sprite, Fanta and tricked up sugar-, I mean vitaminwater and POWERADE), to help “educate consumers about the role their products can play in a healthy, active lifestyle.” Yes, do the double take….  Now sit with it. Is it burning your brain yet? (Just rest and take a breath whenever you need to.)

This truly pains me, but I’ll continue. Keep in mind that all the quotes are from the AAFP’s own website.

The high fructose corn syrup with caramel color beverage company has benevolently offered their financial assistance in creating “consumer education content on beverages and sweeteners for [the AAFP’s website] FamilyDoctor.org, an award-winning consumer health and wellness resource.” H-E-A-L-T-H resource – award-winning, no less? Oh, there’s more. The president-elect of the AAFP welcomes Coca-Cola’s partnership in “teach[ing] consumers how to make the right choices and incorporate the products they love into a balanced and healthy lifestyle.” R-I-G-H-T choices? O.K., let’s go for broke here. As for Coca-Cola’s self-congratulations, their talking head tells us the “partnership will help provide Americans with credible information on beverages and enable consumers to make informed decisions about what they drink based on individual need.” C-R-E-D-I-B-L-E? and N-E-E-D?!! (My keyboard is now a smoldering pile of dust.)

Where do you even begin with this farce? But wait – there’s more.

The AAFP’s partnership with the evil empire is the first of what they hope to be many productive collaborations with corporate sponsors. (Gee, nothing like getting off to a stellar start!) It’s part of the organization’s new “Consumer Alliance,” a division created from the brilliant realization “that consumer products companies have significant influence over consumer health.” (Gee, so let’s just give them more influence???) The AAFP’s Consumer Alliance “strategy” then is to “partner with companies who demonstrate good corporate stewardship and a strategic focus on consumer health.” (After all, how can you read that description and not think soda?)

And before you think this is a random, lucky feather in Coca-Cola’s hat, let’s pull another debased acronym out of the hat of shame. Another show of hands. This time it’s the American Dietetic Association (ADA), the “world’s largest organization of food and nutrition professionals” and partner with Coca-Cola. (Proving yet again that big isn’t always better…) With their impressive headcount, they’re “committed to improving the nation’s health and advancing the profession of dietetics through research, education and advocacy.” Unlike the AAFP (mere greenhorns in the corporate sponsorship realm), these guys are impressively entrenched in big corporate dollars. Let’s take a look at a few of the ADA’s sponsors. We have Pepsico, National Dairy Council, Mars, Inc. (Anyone for a Snickers?), Kellogg’s, General Mills, and, oh yes, Truvia. (Very clever, Cargill, we see you hiding behind that stevia leaf.) Oh, now there’s a impressive troupe – just the kind of folks you trust to offer solid nutritional advice. They all have a real stake in helping Americans make good nutritional choices, eh?

But enough about Coca-Cola and the corporate giants themselves. After all, it’s not really about these guys. Companies that sell crap will always exist because they have a right to and because there will always be people ignorant or self-destructive enough to keep them in business. The real outrage here is the willingness of medical organizations (and public schools (though this is changing), and hunger relief charities, and “life-changing”, weight-loss reality shows) to surrender even the appearance of objectivity and basic intelligence for a few dollars that – pardon me – don’t seem to be making any difference whatsoever in the American public’s health. It defies all common sense to allow soda and candy bar companies to be credible partners in any discussion of nutrition and wellness. For these medical “experts,” I’d say, you’re doing more than just taking their money. For the love, they offer it for a reason! They pay up to buy legitimacy and the implicit endorsement of their products that these visible partnerships offer. These companies do it to boost their public image and show that their products have an expert-sanctioned place in the American diet. How much are these medical associations really benefiting from being played so badly? Seriously, if the AAFP wants to add some content to their FamilyDoctor.org website, how much does it really cost to hire competent people to put together legitimate research for a public audience? Maybe the problem isn’t money as much as money management? Sponsorships from smaller, more truly health-conscious companies wouldn’t have cut it? They needed so much money for these modest projects that they had to go begging to the monstrosities of corporate America?

Finally, there’s the argument that these organizations don’t have the money for true visibility on their own. They can’t compete with the omnipresent junk food ads put out by the corporate giants that sell the stuff. Gee, so what’s their answer? Team up with these same seedy players so you can buy your ad space (wherever that might be)! The fact is, you’ve already lost the argument. You’ve rescinded the right to call a spade a spade and soda the worthless horsesh– that it is. What’s the point in even making an argument then? The informed public doesn’t have any faith in you, and the ignorant ones who are looking for an excuse to continue their morning Coke habit now have it. You’ve said that soda can be part of a healthy, well-balanced diet, and that’s all these people need to hear. Trust me, they don’t bother listening to the rest of the message, and they’re certainly not going to scour your organization’s website to look for any other reason to abstain. The AAFP’s FamilyDoctor.org can boast all it wants about being the “only consumer health Web site owned and operated by a professional medical association….” Sorry, AAFP, where I come from bunk is bunk, however you spin it. And selling out is selling out, however you justify your deal with the devil in a red can.

I’ve said my piece. Let me know your thoughts. Thanks for reading.

You want comments? We got comments:

Imagine you’re George Clooney. Take a moment to admire your grooming and wit. Okay, now imagine someone walks up to you and asks, “What’s your name?” You say, “I’m George Clooney.” Or maybe you say, “I’m the Clooninator!” You don’t say “I’m George of George Clooney Sells Movies Blog” and you certainly don’t say, “I’m Clooney Weight Loss Plan”. So while spam is technically meat, it ain’t anywhere near Primal. Please nickname yourself something your friends would call you.

  1. What’s next…is Saten himself going to be teaching Sunday School?

    Mike Buron wrote on November 4th, 2009
    • OK… the irony is not lost on me. It’s like the Cali Cartel advising the FDA on how rock cocaine is natural and somehow good for us… they probably have the money to pull it off.

      On a side issue: I’ve been off the sodas of all kinds for a while now… what diabetic friendly sweetener would you recommend for my remaining Coffee vice? Stevia tates horrible.

      Nick Morrow wrote on November 4th, 2009
      • When I transitioned off of turbinado sugar or honey in my coffee (lightened at the time with soy creamer) I decided to use Truvia, which tasted OK. I gradually used less and less, and now I only put real honest-to-goodness half and half in my coffee, and NO sweetener. I had weaned myself to using so little Truvia at the time that it really wasn’t that large a leap.

        I’ve mostly re-educated my tastebuds, but I’ll still occasionally want it sweetened – but I seem to have plenty of willpower to enjoy my coffee without.

        Kent Cowgill wrote on November 4th, 2009
        • I use SweetLeaf Sweetener stevia and I love it!

          yoda wrote on November 5th, 2009
        • just use heavy cream…..you won’t miss the sugar..

          JM

          Joseph Michael wrote on November 5th, 2009
        • Sometimes I mix in cinnamon with my coffee, which makes it taste pretty good. The spiciness of the cinammon almost passes off for sweetness. As a bonus cinnamon is healthy and contains trace amounts of some vitamins and minerals.

          Tim wrote on February 3rd, 2011
      • Have you looked into using Xylitol at all? It’s a low glycaemic index sweetener found naturally in various plants and seed. It’s slowly absorbed and metabolized (apparently independently of insulin). It doesn’t cause spikes in blood sugar level and can be used as a sugar-free sweetener for diabetics. Plus it’s actually tooth-friendly and can prevent tooth decay.

        Steve wrote on November 6th, 2009
    • Everyone should drop the AAFP a note and tell them what you think. Here is the link:

      http://www.aafp.org/online/en/home/aboutus/theaafp/contact.html#Parsys71461

      ML wrote on November 4th, 2009
    • Mark it’s obvious that these org’s aren’t set up to be benevolent, altruistic, purveyors of sound health and diet choices, they are set up from the get go to make money plain and simple…Even Not for profit business’ have financial perks for the founders…

      I wouldn’t be surprised to see a carbonated shadow behind the founding of such an organization….lol

      JM

      Joseph Michael wrote on November 5th, 2009
    • Try agave nectar. Lower glycemic index. Tastes great.

      Annmarie wrote on November 6th, 2009
      • Or don’t. It’s high fructose that comes from a different plant. Gimmick.

        Don’t have to believe me though. Just search “agave high fructose”

        Grok wrote on November 6th, 2009
  2. Sadly the Susan Komen foundation(a breast cancer advocate) even partnered with a brewery to get donations even though alcohol is implicated in causing breast cancer.

    Powerade is the rival of Gatorade from Pepsico which was laden with HFCS in 1992 to mass market it.

    All of these food corporations try to subvert andy real effort to make America healthy with money. Its surprising how far grants go to influence science and politicians. Or is it?

    Gordon wrote on November 4th, 2009
    • I heartily disagree. The corporations are not out to make America unhealthy.

      They are out to make money and tailor their offerings to suit demand (coke zero, powerade zero).
      When a critical mass of people stop buying a product, they WILL change it or leave.
      (e.g. McD’s in India and salads)

      The argument about grants is valid, BUT unless the government administers an anonymous system or bans private funding, I doubt it will end.

      meatman wrote on November 5th, 2009
      • true that….if they couuld make money selling brussel sprouts and grass fed beef on a large scale they would….but people “excuse the language”

        Like their shit…and don’t care what it does to them…so they sell they shit…cause it’s cheap…

        Joseph Michael wrote on November 5th, 2009
  3. I will stick with store brand club soda with some lime juice added thankyouverymuch!

    Damn soda companies…

    Chris Wolf wrote on November 4th, 2009
  4. Last night I caught a few minutes of Biggest Loser, and saw Extra Gum hocked as a “healthy snack” twice. Once when Bob lovingly took one contestant for a walk and explained all the wonderful benefits of chewing extra gum instead of eating an ice cream bar, then another time when a contestant (who didn’t even have pockets to carry the gum) opened up his pack of the same flavor of Extra gum while taking a break from his workout.

    The advertising in television doesn’t even try to be subtle anymore, it’s pathetic. In shows that are supposedly trying to better people’s health like The Biggest Loser, they should be promoting healthy IDEAS not PRODUCTS (mind you, I only agree with about 1% of what goes on with that show…that people need to eat less in general…other than that it’s just an exercise in killing yourself with too much exercise). Unfortunately, most of America latches on to these recommendations as truth regardless of who funded the study (and consequently who are waiting to make money from being recommended as a healthy part of the American diet).

    hannahc wrote on November 4th, 2009
    • yikes….but this is america..lol

      you gotta sell something..

      can’t sell an idea….

      more than once…;)

      JM

      Joseph Michael wrote on November 5th, 2009
  5. Well Coca-Cola has been the sponsor of the Olympics for years, which I always thought was interesting…

    furrymurry wrote on November 4th, 2009
    • Same with McDonald’s.

      SimoneDice wrote on November 4th, 2009
    • yeah….cause there’s a million people in one place who aren’t athletes watching it and buying the drink….

      that’s WHY they sponsor it…

      Joseph Michael wrote on November 5th, 2009
  6. This is almost as bad as the food pyramid.

    Haha wrote on November 4th, 2009
  7. I highly agree with all these points but Mark, let us also stay away from using profanity. (ie: “horsesh..” ) in these commentaries. No matter how steamed we can become, language plays a large part on our mental health as we all know and teaching our youth to phrase opinions in proper ways can be best done by way of leading by example. Thanks for this interesting yet frustrating blog type of news.

    Chris Katz wrote on November 4th, 2009
    • Profanity? Are you kidding me?

      Dale wrote on November 4th, 2009
    • Mark: I would prefer more cursing on this blog.

      Bonnie wrote on November 4th, 2009
    • I am always awed at how the coldest dish of revenge can be served up in a Victorian novel with the most proper of English…

      Not sure if it is part of the business casual style that goes with the blogosphere, but profanity does seem to becoming more and more common

      Mark’s comment was implied which is subtle.

      I am rather mortified with how the wise among us who are latching on to healthy habits in diet and exercise ( to include the intense styles used for the military) have felt compelled to start cussing “like drunken sailors”.

      We will do better getting people to drop fat bombs if we stop dropping f-bombs as if we were toddlers with a snack cup of drooly cheerios begging for attention.

      Christine wrote on November 4th, 2009
      • THANK YOU! I agree with you 100%!!! Part of being a civilized people is using civilized language!

        yoda wrote on November 5th, 2009
    • I hate to admit it, but the more emotional the argument sounds, the less rational it sounds, even if it is correct.

      8bitpixel wrote on November 5th, 2009
  8. I guess the only (DRINK COKE) ones left untouched (COKE IS GOOD FOR YOU) by big corporate sponsorship (COKE, YUM!) are the commenters on this and (COKE = HEALTH) related primal/paleo blogs.

    For now…

    (This comment was brought to you through the sponsorship of COKE. COKE, it’s what’s for breakfast, lunch, dinner, bedtime snack. Got COKE?)

    Aaron Blaisdell wrote on November 4th, 2009
    • Don’t forget the midnight sugar-crash COKE.

      A friend of mine once asked if I ever got up in the middle of the night and felt like getting a coke. Really.

      Kiran wrote on November 4th, 2009
  9. Chris,

    I believe Mark did just that by not spelling it out. And please, horesh.. is definitely way down on the list of words that could be used.

    In regards to the partnership, color me “not surprised”. The amount of $$$ these companies have is truly astonishing.

    Dcon wrote on November 4th, 2009
  10. Aaron, hilarious!

    But seriously, this is just one more example of how deep the hole is that our society has dug for itself.

    All of us that know the real story (like Mark) must continue to bring awareness through education and ourselves be an example.

    Scott J wrote on November 4th, 2009
  11. Mark,

    I love the your most recent blogs. So full of nasty surprises to keep my mind churning.

    I know there are so many misguided idiots jockeying for top-spot in the lead-Americans-astray competition. These idiots need to be exposed. I hope you gave the the AAFP your mindful. Selfish of you to keep it to us, your loyal fans.

    And, from the AAFP’s web site:
    “The Academy [AAFP] was founded in 1947 to promote and maintain high quality standards for family doctors who are providing continuing comprehensive health care to the public. Other major purposes of the Academy include:
    To provide responsible advocacy for and education of patients and the public in all health-related matters; ……”
    And again.
    “To maintain and provide an organization with high standards to fulfill the above purposes and to represent the needs of its members.”

    High standards to promote the sickness of our members’ clients to better our businesses?

    The biggest problem is that it is too difficult for most human beings to back down and admit being wrong. This goes for Ornish, McDougall, Campbell and the other extreme phatphobics (OK fatphobics) plantphilics, the USDA, most physicians and nutritionists, and the media.

    We need a court case like the one in Sweden [where Dr Anna Dalquist was sued for putting a diabetic patient on low carb]. The person who organizes something like this in the US deserves a gold-plated halo and a life-time supply of Vibrams.

    mcoz-09 wrote on November 4th, 2009
  12. Speaking of diet coke, I always got migraines from drinking it. Thinking it was the apertame, I just did an experiment with splenda sweetened diet coke, and, after one a day, for only two days in a row, I’m suffering a migraine. It started as visual disturbance while out running errands.

    So in the spirit of satanic evil everywhere, I’ll be a witness to the fact that with diet coke, it isn’t the sweetener only that has something bad in it, its the COKE. uHG gotta go lay down in dark room now.

    Rachel Allen wrote on November 4th, 2009
  13. When I first read about this, I think I read that 24 physicians who were members quit over this. It’s not a big number but considering the sway, even that number is hopeful that those involved are seeing that something is wrong with that.

    Bonnie wrote on November 4th, 2009
  14. “soda can be part of a healthy, well-balanced diet…”

    The implicit omission is “…despite it’s negative effects” against said healthy, well-balanced diet.

    Thanks for the deception powerful institutions!

    TaydaTot wrote on November 4th, 2009
  15. The reason that low carb, primal, etc foods will always be marginalized in this country is because a huge portion of our economy is dependent on carbs and sweets. If everyone stopped drinking Coca Cola hundreds of thousands if not millions of people would lose their incomes. So the health care industry has to go along even though they know better.

    I agree that it is despicable for the ADA to go along with that also but I am not surprised. I have read several articles written in obesity and dietician journals which clearly point out that carbs/insulin are responsible for the obesity epidemic yet they still blame cholesterol and fat.

    Either they are not reading the scientific advancements in their own fields or are choosing to ignore the information.

    I have to go to them (Registered Dieticians) as part of my transplant work up and it is so sad. One of them told me that Cod Liver oil didn’t have Omega 3s, and when I asked her about Iodine she didn’t know and she gave me some book written in the 1980’s.

    These are the most knowledgeable professionals about nutrition, really very sad.

    I am willing to be a test case or law suit about low carb and renal failure, they have had success in Europe with the low carb diet but it is verbotten here in America.

    thecarla wrote on November 4th, 2009
  16. Repulsed, but not surprised in the slightest.

    The world is coming to an end people. Load up your guns and dig in LOL! Maybe when they’ve grabbed the guns, we can effectively use squirt guns full of Coke to keep them back. There’s a small chance a blast of Coke to the eye might be worse than drinking it.

    Grok wrote on November 4th, 2009
  17. Hell…Handbasket…

    Ian wrote on November 4th, 2009
  18. About 2 years ago I decided I wanted to become a dietitian. I got part way into my degree program when 2 things derailed me: I took my first nutrition class, and then we moved to Hungary. The second had a lesser impact then the first did!

    I sat and listened to a very nice lady in her middle years go on about how beef was killing the world, did a graded class assignment that included eating soy and drinking soy milk, and listened to the tired argument about calories in/calories out and walking (slowly) for health. As she wandered around the classroom, smoothing her shirt over her slight middle buldge, she always seemed scattered and as if she could never truly concentrate. She was a lovely woman, but seriously not someone I’m talking cues from, ya know?

    I got so frustrated with the common themed garbage being spewed making fat American’s fatter that I just couldn’t face being a part of the system, of playing the game.

    The ADA is full of people that listened to lectures, and pass on that same tired crap never doing hard core research themselves; they only read the lit that supports the ideas and conclusions they have already come to. Argue and they ignore you.

    Or worse, fail you!

    Jenn wrote on November 4th, 2009
  19. Hi,
    I’m new to the forum and about 3 weeks into the Primal Blueprint and loving it:)

    This article drove me crazy just like when I first saw those stupid ads esposing HFCS as natural, blah, blah…

    Soooo, in typical me-fashion, I had to call the AAFP. Guess what, I got the run-around. Surprise, surprise. But…I was told that “so & so” will call me back so he can explain the program to me. I can’t wait. I’m sure I’ll learn so much new information that I’ll have to come back to this forum to school everyone!!

    I figure one small step…maybe if more people called them out it would make a difference? Where did those HFCS ads go anyway? Did they get enough backlash from the small fraction of the general public that knows better?

    I think my blood pressure is elevated…gotta go rest Primal style now

    Andria wrote on November 4th, 2009
  20. That phrase always bugged me. “Well-balanced”. Like its a scale. On one side is all the healthy stuff you eat, and on the other is all the garbage, and somehow it all just balances out? Don’t get me started on everythinginmoderation too…

    8bitpixel wrote on November 4th, 2009
    • Everything in moderation is an excuse to be lazy and pay attention to nothing…just keep doing what you always have. Its intellectual cowardice.

      Gordon wrote on November 4th, 2009
      • Everything in moderation, including moderation. -Mark Twain

        Matt wrote on November 4th, 2009
      • Good point. It’s a brush off. A wave of the hand. “This doesn’t concern me”. Usually spoken by people who naturally don’t have a big issue with weight, so they aren’t spurning into thinking about their general health.

        8bitpixel wrote on November 5th, 2009
    • Well it is a scale, but it isn’t a balanced scale. 1 or 2 pieces of Halloween candy Saturday, and no candy, and then no other garbage at all for a month balances out nicely.

      Of course people who preach moderation never think about what is really moderate.

      Henry Miller wrote on November 5th, 2009
  21. It took me 10 months to deduce that Coke Zero was making my bones and joints ache. I thought I was dying. Nope, it was the chemicals.

    Diane M wrote on November 4th, 2009
    • You realize that Coke puts salt in their drinks to make you thirstier and drink more? What a company!

      Gordon wrote on November 4th, 2009
      • not really.
        Sodas have salt for a few reasons:
        – the water has salt
        – salt is added for flavour balance

        They don’t actually add salt itself, they add a salt of benzoate as a preservative.

        meatman wrote on November 5th, 2009
  22. At one point, then 200+ pounds overweight, I was eating a tiny sweetened yogurt for breakfast (and starving), or a bagel (with horrid margarine), and things like ramen (low-fat!) for dinner (and starving) (oh yeah and the aerobics that nearly killed me, that helped. NOT!). And getting fatter.

    I ate less than about anybody I knew, I was sick and weak and obviously malnutritioned I see now, and getting fatter by the day. From a whole family of huge women, after failing to lose weight on a high-carb diet I just figured I was doomed. Not till I hit around 520 did I actually find and experimentally try lowcarb (I’m currently ~370 and eating PaNu mostly).

    I cannot tell you how disgusted I am that years of my life (and my child’s life) and health were destroyed because I believed the general advice that fat is bad and grains are good and oh yeah, that nurse telling me how to lose weight I definitely needed to (further) reduce my protein. For all the utter BS this is on a grand scale, on a personal scale, this crap is ruining people’s lives in horrible up-close detail.

    Diabetics in my extended family, influenced by Cadbury-Schweppes and other sponsors of ADA, are sure that eating CANDY AND PIE are just fine “in moderation” and they MUST have whole grains and as a result it’s damn hard to do anything right food-wise, and they die off one foot and eye and heart attack at a time — slowly, lucratively for food companies and pharma companies and the medical industry. Yeah on the surface it’s just irony Mark, but up close and personal it’s a nine year old bawling because her mother just got a leg amputated and her favorite uncle keeled over and their entire lives are overwhelmed by the constant trauma of obesity and horrible health issues. Oh — but really, it was because “they ate too many calories and were slothful” you know–of course. Not because HEALTH AUTHORITIES were intentionally contributing to the mass poisoning of an entire freakin culture.

    It is evil. I’m not even religious but that is the only word that comes close. When you look at the sheer staggering scope of misery and pain and fear and death and grief and more, and then realize it’s all about money, there isn’t even words for how vile it is.

    PJ

    PJ wrote on November 4th, 2009
    • Wow, PJ, powerful comment. Wish a few of those “balanced diet” advocates would see this.

      EL wrote on November 5th, 2009
  23. The AAFP is only doing what any good organization does, secures the future of their constituents. A coke a day assures a doc’s pay !

    Rich wrote on November 4th, 2009
  24. I share your frustration Mark, and voiced similar opinions about the book “Stuffed.”

    Bryce wrote on November 4th, 2009
  25. No doubt these companies like Coca Cola have stocks in the pharmaceutical companies and visa versa. One to get you sick and the other to sell you their pills. Scratching each others backs all the way to the bank.

    Berni wrote on November 4th, 2009
  26. I saw the “gum incident” last night too, as I was flipping around the tube and landed on the Biggest Loser. I thought I would stay and watch given what Mark wrote about that show a little while ago. Don’t get me wrong, I chew gum, but I don’t consider it part of my “Master Plan”. I guess if you start with gum as a staple it’s not a big leap to sugary sodas.

    There was one partially-good thing I saw; the cast prepared a lovely, fresh garden salad (at the White House). One problem: Where was the meat to go with it??

    Chris wrote on November 4th, 2009
  27. Damn it. All this talk about coke now has me craving a diet coke.

    thehova wrote on November 4th, 2009
  28. I don’t see Coke or any flavored waters in Nature… when will the world get back to primal and realize that if it doesn’t come directly from nature, it is not what you are to consume. We have come so far that people don’t even know/remember the simple concept of being healthy.

    Odette wrote on November 4th, 2009
  29. It’s like Burger King sponsoring the footy… Be fit, healthy & active like these sports stars! Eat our burgers!!

    James wrote on November 4th, 2009
  30. Soda is bad news. It’s difficult to trust any organizations in the name of “health” these days.

    We have to become more aware and demand better. For ourselves and for the world.

    As for soda, just think about much sugar it contain scares me. Not to mention other health related problems such as kidney disease. There was also study done to show that caramel colored soda increased aging in skin too.

    Cambree wrote on November 4th, 2009
  31. Reminds me of the kiddie cereal commercials… “part of a balanced breakfast”…yeah, the crappy part that you hope might be balanced out by other stuff….(not the stuff in the commercials, though. They always show O.J. and toasted white bread…would you like some sugar to wash down your sugar and sugar?)

    Karin wrote on November 4th, 2009
  32. Dean Swift, eat your heart out (no, not literally – that would be too primal).

    The Woodster wrote on November 5th, 2009
  33. The sad thing its, it’s not just Coke. McDonald’s has gone all “healthy” by offering salads and apple fries. They do it for their image. Does anyone really buy those healthy things? Nope. But it doesn’t matter, because McDonald’s gives the illusion that they care about your health and your family’s health.

    Karin made a good point about the kids’ cereals. Frosted Mini Wheats is on this we’re-good-for-your-kid’s-brain kick. FROSTED Mini Wheats. Good for kids’ mental health? Really?

    Or how about Nutella’s new comercial? The mother says she likes knowing her kids are eating something healthy and nutritious. Really? Isn’t Nutella sugar, chocolate, fat and a little hazelnut flavor thrown in for good measure?

    The problem is that all of these companies try these scams because someone’s falling for them!

    Tracey @ I'm (not) Superhuman wrote on November 5th, 2009
    • A while back I was really excited about Nutella… that was until I looked at the label in the store when I went to buy some.

      Nutella = a healthy thick spread to wash down with a Coke. All part of a balanced diet of sugar.

      Grok wrote on November 5th, 2009
      • do this:
        – 50 gm crushed hazelnuts
        – Add 1 tsp of dutch cococa
        – 1 cup Unswtnd Almond Milk (Vanilla)
        – Stevia per your taste

        Blend everything together…presto!! primal Nutella

        meatman wrote on November 5th, 2009
  34. Well with the BO administration getting ready to evoke the fat tax on food and beverages that are frankly bad for our health, it would appear that Coke is positioning it’s self with big gun Medical Lobbyist organization to cover COKES interests. You know that they are going to lose money with the FAX tax…

    Just my two pennies.

    Perhaps their going to put cocaine back in the recipe?

    Dennis wrote on November 5th, 2009
  35. Just like I used to tell my students in answer to why things are the way they are: “Follow the money.” Money is an agreement. Award-winning organizations and websites are based on agreements. Just dig down and find out what the agreements are and who is making them and, VOILA!, we find clarity.

    Oh, and that non-issue about profanity: just substitute “road apples” for Mark’s horsey comment. Come on, people! Profanity is an agreement, too!

    Dennis Clark wrote on November 5th, 2009
  36. I got a fever…
    …and the only cure is “More Cow Smell!”

    Grok Cussed, “UGG Damn it!”

    Dennis wrote on November 5th, 2009
  37. > Perhaps their going to put cocaine back in the recipe?

    At least the people they’re still poisoning would be skinnier. (…)

    PJ wrote on November 5th, 2009
  38. Coke is a great product! Especially for cleaning the rust off of old weights.
    http://rosstraining.com/blog/2009/11/04/rusty-weight-restoration/

    Andrew Granda wrote on November 5th, 2009
  39. I had my first Coke in at least five years yesterday. We were moving offices, the water was gone, I was really* thirsty and a coworker handed me an icy cold Coke.

    “What’s ONE Coke going to do to me?” I thought.

    I took one sip, felt all my teeth threaten to fall out, and threw it away. Turns out I’d rather be dying of thirst than dying of Coke.

    BenevolentForce wrote on November 5th, 2009
  40. To be fair to the Coca Cola corporation– they do own Minute Maid so some of those products might be considered part of healthy nutrition.
    However, just the idea that an organization like the AAFP would partner with a corporation whose chief interests are selling soda, boggles the mind. Bill Maher hit the nail on the head when he made this comment.
    Big Food and Big Pharma don’t want you dead and they don’t want you healthy;
    they want you somewhere in between.
    I will definitely write to the AAFP and
    voice my opinion.

    Cynthia1770 wrote on November 5th, 2009
    • Minute Maid might be slightly better than coke, but it is still mostly sugar. I wouldn’t call it in any way healthy.

      Henry Miller wrote on November 5th, 2009

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