We’ve talked at length about the health benefits of certain foods, even going so far as to label them “Smart Fuels.” And, while we stand by our statements that there are foods out there that are particularly good for you once the marketing masterminds at food manufacturing firms catch wind of it, these poor foods are hailed as the new wonder food. In fact, they become so popular that they become buzz terms in the industry, able to sell just about any product provided it gets an honorable mention on a product label. Our beef? These so-called super foods can never live up to the hype and certainly can’t confer any kind of health benefit when they are served up in processed food items such as gum, candy, yogurt chips and sugar-laden juices! Read on to see our list of the top 10 health foods that have tried, and failed, to live up to the hype:
Some make no qualms about it. Others (and this may be worse) market their food under the guise of health while continuing to sell the same old garbage. Sure. They may provide healthier options than the junk they typically shill. But beware. Just like the food manufacturers that made it onto our Top 10 Junk Foods in Disguise list last week these fast food joints understand that it is the pretense of health that sells – not health itself. And it’s not just individual food items marketed as the “healthy option” that we take issue with. Now we have entire restaurants that the innocent public just assumes are healthy, either because they bill themselves as such or because, hello, smoothies are health food, right…anyone…Bueller?
Organic; low-carb; reduced sugar; preservative and chemical free; made from all natural ingredients; and now with special bacterial cultures designed to help you poop! Seriously, is there anything that “health” food can’t do (or fix, or correct, or modify, or prevent…)?
Uhh…yeah. Especially if it’s junk food masquerading as health food.
In recent years, food manufacturers have grown increasingly privy to the American public’s dietary whims. In the early 90s, they fell over themselves to cut the fat, replaced sugar with sugar alcohols to keep up with the low-carb dieters of the new millennium and are now plying us with promises of eco-chic or otherwise “green” food.
The IF Life lists reasons why Intermittent Fasting is for everyone.
Diethack shows us how to avoid workplace injury.
Eating Fabulous reports that Vitamin D Reduces Diabetes Risk in Children.
Parent’s for Ethical Marketing rants about kids and candy.
Modern Forager gives Four Ways to Add Some Excitement to Your Diet.
Art De Vany shows the results of eating right.
No, it’s not our rant this time. Instead, we’re serving up someone else’s argument for your enjoyment and discussion. You’ll find the voices of a whole host of folks closer to the core than we (thankfully) ever get: physicians, a former pharma sales representative, and a former editor of the New England Journal of Medicine.
(And the timing is apt, we thought. Just two weeks ago the British Medical Journal published research that illuminates (too positive a word, yes) the “invisible influence” that the pharmaceutical industry has on physician education. We invite you to read up on the strategy of silent sponsorship of and input into conference sessions that doctors believe are independent presentations.)
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