Marks Daily Apple
Serving up health and fitness insights (daily, of course) with a side of irreverence.

Archive for the ‘ Marketing ’ Category

13 Aug

8 ‘Health’ Foods That Contain High Fructose Corn Syrup!

Busted! High fructose corn syrup is incredibly cheap, partly because the U.S. government artificially fixes sugar prices and partly because corn is heavily subsidized (not so much “free market” anymore as “free lunch”). Clearly, your federal government loves you and hopes you get obesity and diabetes really soon so you can take advantage of all […]

6 Aug

News Happens: from Vegansexuals to McDonald’s

Worker Bees’ Buzz: “Forget Secret Sauce: It’s the Wrapper“ Children favor food with recognizable branding, proving that they are highly susceptible to junk slingers restaurant chains like McDonald’s. Common “Safe” Chemical We’re All Exposed to Is Not So Safe! Plastic. Remember plastic? The chemicals in plastic do not cause harm…in theory. In reality, the frequent […]

6 Aug

The Hipster TV Tray

Just what we need. TV trays are back, but I think it’s obvious that the demographic these cool enablers are being aimed at was still in diapers at the time trays reigned supreme (so I’m old). I gotta ask: why do we need to make food convenient? Where are all the starving Americans?

26 Jul

The Fuming Fuji Will Not Tolerate Cluttered Food

The Fuming Fuji is outraged at the marketing of toxic food, especially when it is aimed at the small fry. This week, the Fuming Fuji has decided to have a serious problem with cluttered food. But, Fuming Fuji, you have to admit this pizza is kind of cool. The Fuming Fuji says no! The claim: […]

23 Jul

Disease Inventing Contest!

Restless leg syndrome is “genetic”, researchers tell us. (Technically, the research simply proves that some folks are more susceptible to developing RLS. This is a common thread in genetic research; by no means does that mean the research isn’t inherently valuable. It just means we need to stop blaming our grandparents when we develop diseases […]

18 Jul

The SUV Diet Vs. the 100-Mile Diet

Locavores. The 100-Mile Diet. The Omnivore’s Dilemma. Local is the new organic, and with good reason. Most food travels thousands of miles, at a tremendous cost to our precious resources, just to land on your plate. Eating locally is better for the environment. But it may also be better for your health (what? better than […]

16 Jul

Ridiculous Health Claims: Mark’s Daily Apple Goes to the Grocery Store

A PICTORIAL, IN WHICH YOUR BEES CONSIDER THE VARIOUS OFFERINGS OF THE MIDDLE AISLES Was it a mischievous mood, or simply the carbs? Over the weekend your Bees decided to explore (cue drums) the middle aisles of the grocery store. Here’s what we found: We know that candy bars aren’t healthy (duh). How about a […]

10 Jul

Are Men Morons?

Apparently, when it comes to health, men can barely keep up with the family dog. It started out innocently enough. To wit: the old Carl’s Jr. ad that featured a forlorn dude in the bread aisle attempting to choose the best loaf. Classic. But it just snowballed from there. Oh, there were always the typical, […]

10 Jul

10 Alarming Health Care Stats Put in Ruthless Perspective

Are we broken? All signs point to yes: the obesity “problem”, the diabetes epidemic, Sicko at the box office. Yet we risk developing psychological immunity to the spiraling health care problems we face, if for no other reason than saturation. Let’s put our health care problems in perspective. 10. The pharmaceutical industry’s profit margin is […]

3 Jul

10 Great Alli Leaks, Oops, Links

So we’re beating a dead llama here, but it’s just flabbergasting that the newest weight-loss gimmick, alli, has made it so far. Maybe I’m just grumpy today. This pill is a) all but ineffective, b) dangerous, c) embarrassing, d) expensive, and e) a retread of an old drug nobody wanted. As you may well know, […]

2 Jul

If You Have to Brag About Your ‘All White Meat Chicken’…

When did bare minimum standards of decency become selling points? If you (you being a corporation richer than most countries) feel compelled to brag about your chicken nuggets being “all white meat”, I don’t envy your marketers. They’ve got quite the task set before them. Then again…do they? We seem to have lowered our standards. […]

28 Jun

Now You Can Drink Your Grains

What we really need more of is drinkable grains. As if most beverages weren’t already liquid grains, the food producers of America are uniting once again to help you in your quest for diabetes (or at least a respectable gut). Since everyone knows that grains are super healthy, you can expect the trend of grain-based […]

27 Jun

Because We’d Miss the Puppies & Flowers & Fields

CC Source We’re all for the first amendment right to free speech, but in the interest of public health something really should be done about the misleading claims in those shiny, happy pharmaceutical commercials. To the drug makers that bombard us with them, and the U.S. Representatives that didn’t take a tougher stance goes the […]

21 Jun

The Fuming Fuji Says No to Kellogg’s!

The Fuming Fuji is outraged at the marketing of toxic food, especially when it is aimed at the small fry. This week, El Fritter has decided to have a serious problem with Kellogg’s. But, Fuming Fuji, you’ve been very vocal of late about your feud with David MacKay, Kellogg’s CEO. This seems like a thinly […]

18 Jun

Organic Is the New Natural

Organic is a loaded term that has different meanings for different people. I think most of us assume it means food and food products produced without the use of chemicals, inhumane living conditions when animals are involved, or environmental damage. But as we blogged in a post called Semantic Salmon, defining the label “organic” could […]

18 Jun

…But We’ll Still Sell Them

Kellogg’s plans to modify its unhealthy products aimed at children, such as Pop Tarts and some of their breakfast cereals. In Kellogg’s own estimation, at least half their products are missing important nutritional marks. To address the childhood obesity epidemic, Kellogg’s will be reformulating these unhealthy processed foods…except where consumers do not like the taste […]

13 Jun

Why Are Potato Chips More Expensive Than Filet Mignon?

Potato chips are one of the most popular American snacks and are our favorite “vegetable”. We spend nearly 3 billion a year on these fried starch crisps. The health issues associated with chip consumption are well-known. What you may not realize is that, pound for pound, potato chips often cost more than the choicest cut […]

12 Jun

McDonald’s Does Not Do Subliminal Advertising

Click on the McDonald’s USA pic above to view the video.  Picture Courtesy of McDonald’s We know this scandal is a few months old, but we still think it is deserving of the infamous Rotten Apple Award. Congratulations McDonald’s! It Was Simply a Glitch Iron Chef America Secretly Lovin’ It More Awards Are you lovin’ […]

12 Jun

Mold: Why, It Tastes Like Chicken! (and other mystery ingredients)

Welcome to 2007, where people eat food products full of interesting chemicals and fascinating representations of flavor. This is your food supply – and mold is just the beginning. 10. Ice Structuring Protein (ISP) Sounds harmless enough, right? ISP is used in many ice creams these days, especially light and low-sugar varieties. Translation: “genetically-modified fish […]

4 Jun

More Juice; Coke Hearts Stevia

A brief update: we’re juicing this apple (so to speak). The blog is going to be down later this afternoon for a spell so we can install some new plug-ins that will improve the blog tremendously and add to your experience. No worries, we’ll be back up later in the day. Be sure to stop […]

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