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By Switching to Primal You Can Save on Your…

“Going Primal is so expensive!” Is it? Randy Oveson begs to differ. Randy emailed me in early December, just before a medical evaluation to determine his insurance rates. Read his story below, and keep up with him over at The Primordial Man [1].

If you have your own Primal Blueprint success story and you’d like to share it with me and the community please contact me here [2]. Have a wonderful Friday, everyone, and thanks for reading!


I’m 48 years old. A couple of years ago I tried getting a new life insurance policy. The one I had in place was going up annually at an exponential rate (as they tend to do after their normal policy period). Well, my physical was a mess and the company had to “rate” me very low, meaning that because of my health I was at significantly high risk and the cost of a policy would be much higher than I was quoted.

So in February of this year I decided to start P90X. It was so hard and took so much time. I was tired all the time. It was killing me to get up at 5 am in order to get a workout in for 60 to 90 minutes as that program required.

Then in March I came across your book, The Primal Blueprint [3]. It made sense. I dropped the P90X and started living Primal. Within 2 weeks my energy was so high I wanted to workout. I felt like running places, not just walking. In August we moved to Utah and I began hiking in the mountains a couple of times a week…all the time eating Primal (my wife LOVES the recipes, BTW.)

Well, not only do I have great energy but I lost 50 lbs and went back to get another life insurance policy. My agent just called and said that after this recent physical I was rated “superior preferred” their least risky category. My new policy will be significantly lower in cost to my old policy, saving me thousands every year.

I know I did the work, but your guidance made it so much easier.

Thank you my Primal Brother!

-Randy Oveson

A week later Randy emailed me back with his results…


Here are some specifics –

Insurance savings –

Basic diet –

I take a day off about once a month. This time of year I save it for Thanksgiving or Christmas. I have found that it is best to only ever take one day off at at time. Two is difficult to come back from, three…nearly impossible.

Workouts – I try to get out and hike in the mountains a couple of times a week. Lifting 2X a week – short bursting.

Obviously I could do more on the workout side but overall it’s yielding pretty decent results so far…

-Randy Oveson

Randy’s Blog: The Primordial Man [1]