Marks Daily Apple
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6 Sep

Announcement: The 2011 Primal Blueprint 30-Day Challenge Begins September 12

Who’s up for a challenge? I hope all of you are ready to get Primal because it’s that time of year again. Next Monday, September 12, marks the first the day of this year’s annual Primal Blueprint 30-Day Challenge!

If you are a longtime reader you know what to expect: 30 days of contests, prizes, reader-created content, feature articles and motivation to help you get and stay Primal for life. The format may change a little this year, but the results won’t. So start gearing up for the festivities. It’s going to be a fun ride.

Hey, did I mention there will be Primal prizes? Thousands of dollars of Primal food, fitness gear and gadgets will be given away to MDA readers. And since I hate to make you wait, see below for today’s pre-challenge contest courtesy of U.S. Wellness.

But first, some details: You don’t have to sign-up to take part in the challenge. Everyone is welcome. Just like last year here are a few things you can do to prepare…

How to Prepare for the Challenge

1. Commit to change: Make the decision right now to make this 30-Day Challenge your jumping off point for lifelong health and well-being. The MDA community and I will be right there with you – with support and encouragement – as we collectively attempt to do right by our genes and live the healthiest, happiest lives with the least amount of pain, suffering and sacrifice possible.

2. Set an alarm: You won’t want to miss a single day of the action, so set a reminder to visit MDA each day. Some contests will have short deadlines, so if you want to enter show up early and often.

3. Gather equipment: While some contests will be as simple as leaving a comment, others will require a bit of legwork. Have your cameras locked and loaded. Borrow a camcorder. And if you want to win this year’s grand prize, you’ll need to either have or make some friends. Speaking of which…

4. Organize your friends and family: Rally your coworkers, and tell your friends and relatives. Use this event as a way of coaxing stubborn Aunt Bess to finally give up the diet RC Cola and SlimFast bars and start enjoying real food. And for an easy way to spread the word…

5. Grab the 30-Day Challenge flyer and pass it on to friends: Download the 30-Day Challenge flyer here. Keep it handy for a constant reminder of the challenge details. Email it to your entire email address book (people love that). And maybe print out a couple hundred of them and clandestinely lay them around the office at opportune moments.

Primal Blueprint 30-Day Challenge

6. Grab a free copy of Primal Blueprint Fitness: Part of the challenge will involve you moving like Grok all month long. If you haven’t already grabbed a copy of PBF do so now.

7. Grab your own Primal Leap kit: There is no better time than now to take control of your health and start living Primally. While the 30-Day Challenge will provide daily motivation and tips to help kick start your Primal life, The Primal Leap provides step-by-step guidance, one-on-one support, guaranteed success and much, much more. There’s still time to get your Primal Leap kit in time for the Challenge, so order today.

P.S. You have the option to receive either The Primal Blueprint and The Primal Blueprint Cookbook or the Primal Essentials Kit with your Primal Leap package. If you already own the books you can opt for the latter package. Call 888-774-6259 (or 310-317-4414) and we’ll set you all up.

Pre-Challenge Contest

Why wait until next Tuesday to start winning stuff? Today’s contest is so easy a caveman could… it’s super easy. Visit U.S. Wellness here and sign up for their newsletter. In addition to special discounts, meaty recipes and updates on this family farm, you’ll be entered to win a Bacon Bonanza prize package which is comprised of all this bacony goodness:

  • Beef Bacon
  • Sugar Free Beef Bacon
  • Beef Bacon Tips
  • Sugar Free Beef Bacon Tips
  • Pork Bacon
  • Sugar Free Pork Bacon
  • Pork Bacon Ends
  • Sugar Free Pork Bacon Ends

Only U.S. residents are eligible. You have until the end of Friday to enter. A winner will be chosen at random and emailed to arrange for delivery.

While there can only be one Bacon Bonanza winner, everyone is a winner with this special promo code: uswmeats. Visit U.S. Wellness and use the code to get a 15% discount on any order under 40 lbs (excludes sale items, volume discounts and bulk boxes) and is active until October 31. And don’t forget to check out U.S. Wellness on Facebook and YouTube. Grok on!

You want comments? We got comments:

Imagine you’re George Clooney. Take a moment to admire your grooming and wit. Okay, now imagine someone walks up to you and asks, “What’s your name?” You say, “I’m George Clooney.” Or maybe you say, “I’m the Clooninator!” You don’t say “I’m George of George Clooney Sells Movies Blog” and you certainly don’t say, “I’m Clooney Weight Loss Plan”. So while spam is technically meat, it ain’t anywhere near Primal. Please nickname yourself something your friends would call you.

  1. mmmmmmmm…. bacon.

    chuck wrote on September 6th, 2011
  2. Definitely count me in. I signed up for the newsletter, though I do get most of my meat locally.

    Vicki wrote on September 6th, 2011
  3. ready to Grock and roll!

    Grace wrote on September 6th, 2011
  4. Wow, I jumped the guns and started my own 30 day challenge about 10 days ago.
    After eating primally for 1.5 years and being stuck at a certain weight, not being able to lose the last 5-10 lbs and still carrying excess flab around my waist line, I’ve decided it’s time to ditch fibrous vegetables.

    Lost 3 lbs so far just ditching anything high in indigestible fiber…peeling my apples and tomatoes now.

    Too bad I broke down at the local Creamery and bought 2 scoops of RAW chocolate ice cream, which was made with maple syrup, gah. But, it was raw, and it’s hot outside and I just couldn’t pass it up.

    Arty wrote on September 6th, 2011
  5. How long before the Primal Blueprint Challenge becomes a worldwide holiday!?! Seriously, I hate saying goodbye to summer, but I always have these 30 days to look forward to in September. Thank you Mark and all the Worker Bees!

    podunk primal wrote on September 6th, 2011
  6. I’m loving Paleo! Just started Robb Wolf’s 30 day meal plan and I look forward to this Primal challenge! Good luck everyone!

    DBash wrote on September 6th, 2011
  7. Awesome! I’m gonna try to get my parents in on this one!

    Relosa wrote on September 6th, 2011
  8. I’m halfway through The Primal Blueprint book… guess I need to take some time off to finish it before next Monday… I’m in… Challenge on!

    Michele wrote on September 6th, 2011
  9. Really psyched about this…I went primal a month ago and have lost 30 lbs already. My blood pressure is way down. I feel wonderful and have tons of energy. The 30-day challenge is the perfect way to break into my second month of Primal living.

    John wrote on September 6th, 2011
  10. I’m gonna do it! And try to get my husband to as well.

    Zena wrote on September 6th, 2011
  11. I missed last year. Glad to be able to do it this time.

    Linda wrote on September 6th, 2011
  12. This is just what I need. I have been doing bad for about 2 weeks and need to be kicked back into the primal lifestyle. I’ll stay with you till oct.1 and then I’m off to the mountains for hunting. Hopefully I’ll bring home some organic meat!!

    mike metcalfe wrote on September 6th, 2011
  13. This. Sounds. Awesome.

    Damon wrote on September 6th, 2011
  14. Time sure flies when you are having fun. 34 weeks Primal, and looking forward to the challenge!

    tootsie wrote on September 6th, 2011
  15. I figured this was coming soon. I’m in and I’ve convinced my best friend to do it with me.

    Brittany wrote on September 6th, 2011
  16. I’m up for this – I’ve been Primal roughly 4 months, but I keep falling off the wagon every so often (not helped by being the only Primal person in the house – willpower can only do so much!); I find it difficult to get back on track for some reason, but I am feeling the benefits (clothes looser, body shape changing, oh and lost 10lbs) so hopefully this will not only give me a proper kick up the rear, but will enable me to properly, permanently change my habits…

    Jo wrote on September 6th, 2011
  17. I am in.

    Joe wrote on September 6th, 2011
  18. I’m in!!!!!!!!!!!!!!!!

    Joe wrote on September 6th, 2011
  19. Hooray!! Loved the challenge last year, can’t wait for this one!

    Sarah Due wrote on September 6th, 2011
  20. Awesome!! I’m down!!

    Rhyno wrote on September 6th, 2011
  21. I’ve been doing this since June!! I’ve lost 20 lbs and gained tons of muscle!

    Denis wrote on September 6th, 2011
  22. Woohoo!
    I was all sad that there wasn’t a warning last week, or a note this morning. But now… now I can rejoice! I love these!
    :) 😀 :)

    Melody wrote on September 6th, 2011
  23. Excited for this! I’ve fallen off the Primal wheel this summer and now I’m back at University, I’m wanting to return to my primal ways. This is a good way for me to!

    Slade wrote on September 6th, 2011
  24. This is super exciting Mark! I now reside in Chicago with dozens of other local cavemen. I gaurantee we win the group challenge this year.

    My brother is on board too. I’ll be setting up a blog for him this week or the next.

    Oh, Primal Unite will be rolling this week too!

    Primal Toad wrote on September 6th, 2011
  25. Yay!!! I am excited.

    Bobbi wrote on September 6th, 2011
  26. Perfect timing! I just “devoured” this website and ordered the books over the long weekend. I’ve lost 30 lbs over the past 2 months on assorted other “diets,” but I’m looking for my long-term lifestyle. What a perfect way to kick-off losing the next 70 lbs. And it ends right before my birthday, so even better! Thanks, Mark.

    Alison wrote on September 6th, 2011
  27. I am looking forward to this – the prize for me will be my good health(since I cant eat bacon – and kosher foods are not likely to be offered as prizes!)
    I have to keep on the Primal track, and this is great motivation. In about a month a cluster of Jewish Holidays is coming up – good thing I do the cooking… Just hope I can pass on the honey-loaded treats!

    Hopeless Dreamer wrote on September 6th, 2011
  28. I’m in too. First time and looking forward to the challenge. Bring on the bacon!

    110-220 wrote on September 6th, 2011
  29. I’m glad I didn’t sign up for the newsletter before! I’m signed up now though! Bacon don’t fail me now!!

    Jeremy wrote on September 6th, 2011
  30. Awesome – I’m in!!

    Jac wrote on September 6th, 2011
  31. Challenge Accepted!!

    Daniel wrote on September 6th, 2011
  32. I’m confused……is the challenge starting on the 7th or the 12th, I’ve seen both dates

    jamie wrote on September 6th, 2011
    • The 12th. Where did you see the 7th?

      Mark Sisson wrote on September 6th, 2011
      • Looks like last year’s challenge started on Sept. 7th.

        Rodney wrote on September 6th, 2011
  33. yay! just in time for my birthday!

    mrs.anthropy wrote on September 6th, 2011
  34. FREE BACON?!?!

    Mary E. Clark wrote on September 6th, 2011
  35. Excited for another year’s challenge! Just signed up for US Wellness Meats with another email address :-)

    Katie (wellness mama) wrote on September 6th, 2011
  36. I’m in!

    Cin wrote on September 6th, 2011
  37. started 3 weeks ago and am ready to step it up a notch! need to keep motivated!!! talked to 2 friends about going primal over the holiday – I’m all in!

    debkah wrote on September 6th, 2011
  38. I just downloaded the flyer and was going to pass it out to my co-workers.

    And then at the bottom, I saw “Squat to Poop”. Really?! Can someone explain–does that mean go out in the woods?

    Grace wrote on September 6th, 2011
    • Click the link in the PDF to learn more…

      or just visit this:

      Mark Sisson wrote on September 6th, 2011
      • Thanks, Mark! I never really gave it that much thought.

        I did show my co-workers the flyer, and they had a good laugh about the Squat to Poop part, but then I noticed them also looking over the rest of the flyer and looking at the Primal Challenge. When it’s all layed out there like that on a simple PDF, it just looks so simple (and, I can attest, it IS simple).

        I’m starting to show results now, so I think there will be much more interest from those around me.

        Grace wrote on September 6th, 2011
  39. love the poster.

    AlyieCat wrote on September 6th, 2011

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