Announcement: The 2011 Primal Blueprint 30-Day Challenge Begins September 12

Who’s up for a challenge? I hope all of you are ready to get Primal because it’s that time of year again. Next Monday, September 12, marks the first the day of this year’s annual Primal Blueprint 30-Day Challenge!
If you are a longtime reader you know what to expect: 30 days of contests, prizes, reader-created content, feature articles and motivation to help you get and stay Primal for life. The format may change a little this year, but the results won’t. So start gearing up for the festivities. It’s going to be a fun ride.
Hey, did I mention there will be Primal prizes? Thousands of dollars of Primal food, fitness gear and gadgets will be given away to MDA readers. And since I hate to make you wait, see below for today’s pre-challenge contest courtesy of U.S. Wellness.
But first, some details: You don’t have to sign-up to take part in the challenge. Everyone is welcome. Just like last year here are a few things you can do to prepare…
How to Prepare for the Challenge
1. Commit to change: Make the decision right now to make this 30-Day Challenge your jumping off point for lifelong health and well-being. The MDA community and I will be right there with you – with support and encouragement – as we collectively attempt to do right by our genes and live the healthiest, happiest lives with the least amount of pain, suffering and sacrifice possible.
2. Set an alarm: You won’t want to miss a single day of the action, so set a reminder to visit MDA each day. Some contests will have short deadlines, so if you want to enter show up early and often.
3. Gather equipment: While some contests will be as simple as leaving a comment, others will require a bit of legwork. Have your cameras locked and loaded. Borrow a camcorder. And if you want to win this year’s grand prize, you’ll need to either have or make some friends. Speaking of which…
4. Organize your friends and family: Rally your coworkers, and tell your friends and relatives. Use this event as a way of coaxing stubborn Aunt Bess to finally give up the diet RC Cola and SlimFast bars and start enjoying real food. And for an easy way to spread the word…
5. Grab the 30-Day Challenge flyer and pass it on to friends: Download the 30-Day Challenge flyer here. Keep it handy for a constant reminder of the challenge details. Email it to your entire email address book (people love that). And maybe print out a couple hundred of them and clandestinely lay them around the office at opportune moments.
6. Grab a free copy of Primal Blueprint Fitness: Part of the challenge will involve you moving like Grok all month long. If you haven’t already grabbed a copy of PBF do so now.
7. Grab your own Primal Leap kit: There is no better time than now to take control of your health and start living Primally. While the 30-Day Challenge will provide daily motivation and tips to help kick start your Primal life, The Primal Leap provides step-by-step guidance, one-on-one support, guaranteed success and much, much more. There’s still time to get your Primal Leap kit in time for the Challenge, so order today.
P.S. You have the option to receive either The Primal Blueprint and The Primal Blueprint Cookbook or the Primal Essentials Kit with your Primal Leap package. If you already own the books you can opt for the latter package. Call 888-774-6259 (or 310-317-4414) and we’ll set you all up.
Pre-Challenge Contest
Why wait until next Tuesday to start winning stuff? Today’s contest is so easy a caveman could… it’s super easy. Visit U.S. Wellness here and sign up for their newsletter. In addition to special discounts, meaty recipes and updates on this family farm, you’ll be entered to win a Bacon Bonanza prize package which is comprised of all this bacony goodness:
- Beef Bacon
- Sugar Free Beef Bacon
- Beef Bacon Tips
- Sugar Free Beef Bacon Tips
- Pork Bacon
- Sugar Free Pork Bacon
- Pork Bacon Ends
- Sugar Free Pork Bacon Ends
Only U.S. residents are eligible. You have until the end of Friday to enter. A winner will be chosen at random and emailed to arrange for delivery.
While there can only be one Bacon Bonanza winner, everyone is a winner with this special promo code: uswmeats. Visit U.S. Wellness and use the code to get a 15% discount on any order under 40 lbs (excludes sale items, volume discounts and bulk boxes) and is active until October 31. And don’t forget to check out U.S. Wellness on Facebook and YouTube. Grok on!
Subscribe to the Mark’s Daily Apple Newsletter and Get 30-Day Challenge Updates Throughout the Month













I’m pumped about this!!! Love challenges…
Could I possibly be the first commenter?? Wow. I am excited for the 2011 Challenege!! GROK ON!
I knew it was too good to be true…
LOL, there there Mike you’ll get it someday!
What if you’re already signed up for their newsletter? I get the weekly one.
I get the newsletter as well. Maybe sign up with another e-mail?
Yes, this only applies to new newsletter sign-ups.
Please don’t think you can unsubscribe and then re-subscribe. Their internet provider’s spam filter won’t let you re-subscribe. I found that out the hard way, even after being unsubscribed for two years (but luckily still receiving the newsletter at a different e-dress).
I’m already signed up for the weekly newsletter. I love reading it every time!
Yes! I’ve been wondering if you would be putting together a challenge this year. Last year’s was my first and I had so much fun!
Thanks for putting together another great month, Mark!
I have so many friends who have expressed interest in going Primal, but haven’t committed to it yet ~ I’m forwarding this to all of them! No more excuses, time to get onboard!
YES! Can’t wait to see the contests this year!
Sugar free bacon?
For some reason that disturbs me slightly.
Like any true primal enthusiast, I need my bacon dripping with high-fructose syrup to even consider it bacon, let alone get any kind of pleasure from it.
I hope readers get the sarcasm.
Yes the first time I visited MDA I was taken aback a little at your apparent enthusiasm for sugary yogurt products.
It only took me half an article to clue in though. I doubt anyone has accused you of being subtle!
I only recently became primal, but I already have a much flatter tummy. However it is inspiring my parents, who are carb addicts, to try this as well, so this challenge is perfect timing.
I just started eating primal too… been walking almost every night, not much time for anything else yet. Looks like good timing to dive in!
Wow, has it been a year already? I was just jumping into Primal when this happened a year ago and it was way too overwhelming for me then. Perhaps this year I can keep on it now it’s second nature (almost
)
Same here! Where has the time gone?! Yep, ready for a good challenge this time…
I third your sentiment. Found this place last September, and have been slowly Primalizing my life since. As it’s my 25th coming up in two scant weeks, I’m on board this year. Here’s to another 25 years, hopefully much happier and healthier!
Whey protein powder would count as a processed food, correct?
I am wondering that also. Does Whey count as processed food?
Wahoo!! I was hoping this was in the pipeline. Consider me IN!
I’m pumped for this. I have been following a “Primal” diet/lifestyle for nearly 5 months and have lost 40lbs. However, in the last few weeks I have been slipping a bit. I’m going to use this to get me back in the groove. Thanks Mark for everything you do and for getting us motivated!
YAY! I was hoping this was going to happen. Looking forward to a fun month!!
I don’t eat a lot of red meat but I am game..whoo
I was hoping for another challenge to give me the motivation. Did well for about a month-and-a-half beginning with last year’s challenge, then fell (badly) off the wagon. Time to give it another go.
I’ve longed for this challenge!
Schweet! I’m there. I just got a buddy to agree to a once-a-week session of Hunter/Prey in the park, That should cover my weekly sprint session!
I’m ready!!!
Mark, do we need to notify you here that we signed up for the newsletter? If so, consider this my notification!
This is just what I need now…a good challenge to keep me on the primal path, and I can’t wait to start getting the newsletter!!
So ready for a challenge to get me back on track! Grok On!
What perfect timing!! I am very excited and can’t wait to see the results! Thank you!
Damn. It would be right before I go to Paris! But good luck to the people starting!
When last year’s challenge started I was just in the “thinking” stage of going primal – doing a lot of reading and digesting it mentally. It was all very overwelming at the time. This year, I’m excited to participate! It’s funny to think about where my head was last year compared to this year and how much different my kitchen looks!
Great, really excited. Count me in.
I receive their newsletter.
I’m down for this as well. Been slipping a bit, and what better to way start school.
Woo Hoo! I’ve been waiting… not sure what for I’m already 100% primal but I missed it last year and it looked like so much fun… and it never hurts to fine tune a bit and try new things!
Oh and I’m a little OCD so challenges really light my fire!
Color me stoked!