Marks Daily Apple
Serving up health and fitness insights (daily, of course) with a side of irreverence.
20 Jan

Announcement: Primal Accelerated Success Seminar (PASS) Launches in 2011!

pass seminar white 1In 2006 I started Mark’s Daily Apple in an attempt to get the word out about the Primal lifestyle and to help as many people as possible. And while the blog traffic grew and grew each month and I was able to connect with thousands of people via email, the forum and the comment boards something was missing: one-on-one, in-person interaction. I wanted to meet you guys and gals, and as I came to understand, you me. So, in 2010 my team and I put on the inaugural PrimalCon – a 3-day, total-immersion experience of expert-guided workouts, play, leisure, classroom education, camaraderie, and of course, extraordinary Primal feasts. It was a blast, and while I plan to continue to organize and put on these annual events (PrimalCon II is coming up this April!) there is still something missing. More PrimalCon! Realistically (and unfortunately), PrimalCon can’t be a weekly, or even monthly occurrence. And not everyone can take three or more days off, trek all the way to California, or afford the expense of such an event. Long story short, I’m coming to you in 2011 with PASS – the Primal Accelerated Success Seminar. I’m hitting the road this year, making appearances at gyms and other facilities across the USA (and maybe beyond). And to take this one step further, since I’m only one guy and can only be in so many places at once (one to be precise), Brad Kearns (editor/writing partner for The Primal Blueprint, The Primal Leap, the 2011-release book called Reconnect, and co-developer of this seminar program) and other Master Presenters will be hitting the road, too; changing lives one 7-hour, interactive presentation at a time. Our goal is to meet and connect with thousands of people this year, to share the Primal Blueprint message across this country, and to give you the tools, knowledge and inspiration you need to get and stay healthy for the rest of your life. I hope to see you there. Read on for more details. Grok on!

What is PASS?

In brief, the Primal Accelerated Success Seminar (PASS) is an entertaining and interactive 7-hour course that will immerse you in the popular Primal lifestyle movement and best-selling book, The Primal Blueprint. By the end of your PASS experience, you’ll have a clear understanding of the key Primal Blueprint concepts, and will have developed a specific plan of action to “get Primal” over the ensuing 30 days and beyond.

What will I learn at PASS?

  • You’ll learn what hundreds of other Primal enthusiasts have done to lose weight, build muscle and overcome illness; strategies it sometimes takes weeks or months for other people to fully understand and use.
  • You’ll receive a detailed scientific explanation and practical discussion of the how’s and why’s of Primal living, and how they contrast sharply with Conventional Wisdom about diet, exercise, and lifestyle habits.
  • You’ll learn which foods to avoid and which to eat for peak performance, stable energy levels, lifelong weight management, and protection against common lifestyle-related diseases.
  • You’ll learn how to restructure your workouts away from a chronic approach to model the Primal Blueprint Fitness principles – achieving lifelong functional fitness.
  • You’ll engage in a hands-on demonstration/fitness evaluation involving the Five Essential Movements – a simple, safe, total-body workout program for all fitness levels.
  • You’ll develop a step-by-step action plan to transition to a Primal-lifestyle over the next 30 days.
  • You’ll commit to a 14-day test period of Primal eating and evaluate the impact on your energy level, appetite, immune function, body composition, and overall sense of health and well-being.
  • You’ll develop a customized plan to optimize your sun exposure, sleep habits, play time, and more.

Will I leave PASS with a guidebook or support material?

Yes. In addition to access to the full-day event PASS attendees will receive:

  • PASS Binder: 140-page notebook with weekly action items and journal exercises to help focus your Primal goals over the ensuing 30 days
  • How to Forage in the Modern World – Convenient 60-page guidebook with lists and strategies to shop and cook Primally
  • $20 Gift Certificate for Primal Blueprint products

How much does PASS cost?

The seminar fee is $149. Register with a significant other and get $20 off. Groups of ten or more enjoy additional discounts. Email for details.

I want to learn more about PASS. Is there a full-day agenda available?

There sure is. You can view the PASS agenda here.

What’s the “Accelerated” bit about? Is this one of those “30-day, lose weight fast” programs? I thought living Primal was about lifelong health and wellness.

I’m confident that anyone that “goes Primal” will see success in the long term. How quickly one can get all their ducks in a row is another matter. PASS provides solutions and hacks to common beginner stumbling blocks and challenges so you never have to experience them in the first place. Transitioning away from the Standard American Diet and breaking through flawed conventional is no easy task for many people. PASS streamlines the process.

When and where is the first PASS?

The first PASS will be held at Karma CrossFit in Manhattan Beach, CA on February 12. It’s just a short cab ride from LAX and accessible to everyone in the greater Los Angeles area. Learn all the details here.

Who can come to a PASS? Is this only for trainers?

Everyone is welcome. And that means everyone. This isn’t just for trainers or hardcore Grokkers. This isn’t just for the already fit among you. Bring your mom and your grandfather. Bring you spouse and your co-worker. Newcomers and advanced alike will find plenty to take away from PASS.

When will PASS be coming to my hometown?

I’m lining up dates and locations now. Keep an eye on this page for updates. Also, I’ll be adding a module to the sidebar of Mark’s Daily Apple that will provide key event information. Stay tuned.

I would like to host a PASS at my CrossFit box or gym. Who do I talk to?

Visit this page and fill out the contact form. And do it quickly. Dates are filling up fast.

What does it take to be a PASS Master Presenter? I’m enthusiastic about the Primal Blueprint, want to help people take control of their health, have a background in health/fitness, have experience presenting/speaking to large audiences and, with instruction, think I could be an excellent PASS Master Presenter. How do I put my name in the hat?

If you believe you would make a good candidate to be a PASS Master Presenter and would like to join the Primal Blueprint team please shoot me a line via this contact form.

Spaces Are Limited. Reserve Your Spot at the Inaugural PASS Today.

UPDATE: PASS is now called PAST (Primal Accelerated Success Training) as an ode to our evolutionary heritage.

You want comments? We got comments:

Imagine you’re George Clooney. Take a moment to admire your grooming and wit. Okay, now imagine someone walks up to you and asks, “What’s your name?” You say, “I’m George Clooney.” Or maybe you say, “I’m the Clooninator!” You don’t say “I’m George of George Clooney Sells Movies Blog” and you certainly don’t say, “I’m Clooney Weight Loss Plan”. So while spam is technically meat, it ain’t anywhere near Primal. Please nickname yourself something your friends would call you.

  1. Grand Rapids, MI

    Nathan wrote on January 26th, 2011
    • Would you consider coming to Ann Arbor for a barefoot run? I am trying to coordinate something in July or August. Do you know of any network for Primal people in MI? Let me know, DH

      Doug Hartman wrote on January 27th, 2011
  2. Raleigh, Durham, Chapel Hill (the Triangle) area of NC, please!

    Karen Rutigliano wrote on January 26th, 2011
  3. Maryland!

    Ryan wrote on January 26th, 2011
  4. Sydney Australia needs you!

    Wayne wrote on January 26th, 2011
  5. Mark,
    Kill two birds with one stone. I have a good friend in Chicago, I’m in Cincinnati = Indianapolis! :)

    Croí wrote on January 26th, 2011
  6. Madison, WI

    You (or whoever it is that comes out) can stay free at my place. Which includes home cooked primal meals while you travel. I’ll even provide transportation to and from the airport. Now how can you pass on a deal like that?

    Magness wrote on January 26th, 2011
  7. Awesome. I hope you will still have time for the blog on the road!

    Come visit Germany!

    Brian Kozmo wrote on January 26th, 2011
  8. First post seems to have been eaten, so please pardon if this is a double.

    Below are the perks of coming to Madison, WI.

    1) You can stay a my place.
    2) Home made Primal meals.
    3) Transportation from/to the airport.

    All for the low price of free.

    Magness wrote on January 26th, 2011
  9. Atlanta would be a great stop! It’s a great central location for the entire southeast to make a trek to.

    Tabbs wrote on January 26th, 2011
  10. How about sunny south Florida.

    Miami/Ft. Lauderdale would welcome a visit.

    Jeff wrote on January 26th, 2011
  11. NASHVILLE!!!!!!!!!!! TN has a high rate of unhealthy living (obestiy, stroke, etc) PLEASE!

    Karen wrote on January 26th, 2011
  12. New Mexico. Trust me, the people here NEED you!

    Kim wrote on January 26th, 2011
  13. Mark, I want to teach your philosophy! How can I become a “Master” teacher? I am an herbalist in Denver, Co and already refer clients on a regular basis to your books and site as I believe eating and living more like our ancestors is a powerful way to enhance our health!

    Trysta Major wrote on January 26th, 2011
  14. Houston please!!!

    Tony wrote on January 26th, 2011
  15. Don’t forget Farmville NC!!

    Mark wrote on January 26th, 2011
  16. Can I add my voice to the Pacific Northwest? Seattle/Portland?? Seattle would be awesome! We’ll even put you up if you need a place to stay!!

    Jan Kaiser wrote on January 26th, 2011
  17. Philly

    Mark wrote on January 26th, 2011
  18. Tucson! Tucson! Tucson!

    Lydia wrote on January 26th, 2011
  19. North Carolina please!

    Clint wrote on January 26th, 2011
  20. Austin TEXAS!

    ND wrote on January 26th, 2011
  21. Des Moines, Iowa or Chicago!

    Now that the Bears’ season is over and a bitter cold winter still lingers, the Midwest is in desperate need for a little sunshine and inspiration.

    Who better to bring it than you Mark?!!

    Podunk Primal wrote on January 26th, 2011
  22. St. Louis, the center of the of states.

    Mike wrote on January 26th, 2011
  23. Lansing, Michigan!! Keep us in mind Mark!

    Ron wrote on January 26th, 2011
  24. Charlotte, NC!

    Reiki Susan wrote on January 26th, 2011
  25. Austin, TX . . . please!

    DT wrote on January 26th, 2011
  26. Little Rock Arkansas!Please.

    Anne wrote on January 26th, 2011
  27. Portland, OR – Just do it!

    Christopher Pierce, DC wrote on January 26th, 2011
  28. Albuquerque

    Garett wrote on January 26th, 2011
  29. Denver, CO

    Jenny wrote on January 26th, 2011
  30. Tampa! But if not I’ll drive to Atlanta.

    amy wrote on January 26th, 2011
  31. Another vote for Portland, OR please!

    Shelley wrote on January 26th, 2011
  32. Austin, TX! But close to Dallas, San Antonio, or Houston!!!

    Kim wrote on January 26th, 2011
  33. Ireland

    Michele wrote on January 26th, 2011
  34. Bald ass prairies needs you Mark. Us cowgirls in Calgary, Alberta, Canada need you!!!

    Phyllis wrote on January 26th, 2011
  35. Atlanta and North Carolina! Show some love to the South, you’ll be glad you did! We’ve got hospitality, perfect manners and the best venison you’ll come across!

    huntergirlhayden wrote on January 26th, 2011
  36. Boulder!

    Wendy Kane wrote on January 26th, 2011
  37. Nashville,TN

    Mark wrote on January 26th, 2011
  38. Please come to the South! North Carolina or Atlanta!

    Estinn wrote on January 26th, 2011
  39. North Jersey

    Frank Higgins wrote on January 26th, 2011
  40. Jacksonville, Florida!

    Kim wrote on January 26th, 2011

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