Meet Mark

Let me introduce myself. My name is Mark Sisson. I’m 63 years young. I live and work in Malibu, California. In a past life I was a professional marathoner and triathlete. Now my life goal is to help 100 million people get healthy. I started this blog in 2006 to empower people to take full responsibility for their own health and enjoyment of life by investigating, discussing, and critically rethinking everything we’ve assumed to be true about health and wellness...

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Month: July 2007

Trend: Diet Dishes

Dearest Apples, I have been shopping yet again. (I know you were getting worried. Like I’d forget to shop!)

Sara here, and I’m noticing a trend. First, one of our favorite blogs told us all about the Diet Plate , so you know I just had to check that out. Then, for the five seconds that I actually watched television last week, I saw these new chic portion-savvy dishes called Mesu , so you know I just had to check those out, too. It would appear that service wear designed with your waistline in mind is all over the place, from high end to low end. Of course no exploration of dishes would be complete without some delicious food, so naturally I have investigated for you. I know, selfless of me.

Here’s the Diet Plate:

And here’s Mesu:

Comparison:

The Diet Plate is actually clinically proven (independently) to help you lose weight. How about that? This goes back to Mark’s ongoing point that although carbs – especially refined carbs – are unhealthy, it’s still calories that count for weight loss . While you’ll get a lot more mileage out of things like fat, protein and veggies, that doesn’t mean you can eat more calories than you need – what goes in must get burned off!

Mesu gets points for pretty. Mesu is very new and uber sleek, but in my opinion, just not that special. I really like the back story of the young woman who invented it (she was dieting for her wedding and was a bit of a struggling artist, from what I can tell, unless that’s just the marketing spin). And the various bowls and dishes are very appealing. But I don’t know that I’d want to buy a whole set of dishware just to lose weight – I prefer the efficiency and ease of a concept like the Diet Plate. But then, if your whole family is on a diet, or you just feel the need for some smart dishes, Mesu might be right for you.

What I like about this trend is the emphasis on the need to control portions. That really is the key to weight loss. You all know I pretty much live on avocados, cream and goat cheese, but I do watch the portion sizes. I also occasionally cheat and have a bite of pizza or a light beer, but I don’t go crazy about it. Like our guest blogger Claire said last Friday, one little “cheat” is not a reason to throw in the towel and pig out for the rest of the day. We think it is, but that’s just not the case. One little bite of something you really crave, now and then, is not going to ruin your health or make putting on your skinny jeans a depressing exercise indeed. I know some of us can’t stop once we start, and I am certainly no saint in that department! What helps me is to remember that I can always have that pizza anytime – we do

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This Is Your World, Baby

The texture solution is not: sell food that naturally has pleasing texture by virtue of its characteristics.

The texture solution is:

Thoughts for food? I got a few thoughts, all right…

What We Need Is More Cowbell

What I Eat in a Day

[tags] food processing, Cargill [/tags]

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If You Have to Brag About Your ‘All White Meat Chicken’…

When did bare minimum standards of decency become selling points?

If you (you being a corporation richer than most countries) feel compelled to brag about your chicken nuggets being “all white meat”, I don’t envy your marketers. They’ve got quite the task set before them. Then again…do they? We seem to have lowered our standards.

When I see an ad like this (among many), trying to convince me that I should feed my kids chicken nuggets because they are actually made of real meat, I don’t feel inspired. I feel like grabbing my kids and keeping them as far away from a fast food restaurant as possible for the rest of their lives. “All” white meat? Oh, sure, now I’ll go for them. What were they before?!?

I’m concerned that society’s standards for what is acceptable quality are slipping. Forget slope. This is an avalanche.

Juice makers actually brag about the product containing…juice.

Nuggets are proudly made of…meat.

Mac ‘n cheese is made with… real cheese.

All these products spend insane amounts of money just to tell you that their products are made of exactly what any rational person would expect them to be made of. This is the equivalent of good behavior for food manufacturers. Personally, I am unimpressed. “Oh, you mean you’re not lying to me? Wow! Go you!”

What would be lower than the bare minimum? Oh yeah, everything.

The irony, of course, is that dark meat is not even unhealthy (Sara recently asked: “What’s with the white meat superiority complex?“). It’s the deep frying and additives.

Mold: Why, it tastes just like chicken!

[tags] junk food, McDonald’s, processed food [/tags]

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